Surf Summit Speaker Information & Schedule of Events

Speaker Information

Kirk Hemmet and Robert Trujillo of Metallica

You’ve been toiling at your craft for years, growing from a rank amateur into a seasoned professional, when the call finally comes. It’s the big time. And then reality hits. Can you step up to the next level without selling out? Will taking the money and all the additional visibility change what you have created? Do you risk all the authenticity and credibility you have worked so hard to gain? Do the potential rewards merit the risk?Many of us have faced this business reality in the surf industry, and faced the opportunity and challenge in myriad ways yielding varying degrees of success. But so have many other creative forces, across fashion, art and music, and what can we learn from their experiences? SIMA is honored to present our Surf Summit 17 Keynote Speakers – Kirk Hammett and Robert Trujillo of the global rock icon Metallica.

Daymond John
Founder and CEO of FUBU and TV Personality on ABC’s Shark Tank

A young entrepreneur, an industry pioneer, a highly regarded marketing expert, and a man who has surpassed new heights of commercial and financial success are just a few ways people have described Daymond John. Over the last 20 years, Daymond has evolved from one of the most successful fashion icons of his generation to one of the most sought after branding experts, business, and motivational speakers in the country. Daymond’s creative vision and strong knowledge of the marketplace helped him create one of the most iconic fashion brands in recent years. FUBU, standing for “For Us By Us”, represented a lifestyle that was neglected by other clothing companies. Realizing this need in the marketplace, Daymond created the untapped urban apparel space and laid the groundwork for other companies to compete in this newly established market. In 2009, John joined the cast of the ABC entrepreneurial business show, Shark Tank, produced by acclaimed TV producer Mark Burnett.

Fernando Aguerre
President of the International Surfing Association (ISA)

As president of the International Surfing Association (ISA), Fernando Aguerre is working hard and meeting with top sports and government officials around the globe to make surfing recognized as an official Olympic sport. In the last three years he’s introduced countries from China to Afghanistan and even Turkey to surfing and the ISA – helping create an avenue for Surfing and StandUp Paddling in countries where the sport was virtually nonexistent. Leading the way for the sport and our industry, he’s launched ISA and ASP events in China, the most populous nation in the world, and one where the surf industry has a huge opportunity to create a strong consumer foothold. Fernando is also an avid humanitarian. He started and served as first president of Surfrider Foundation in Argentina, co-created the Liquid Nation Ball, and served on the global boards and contributed significant income to charities like SurfAid International, Save The Waves, Quiksilver Foundation, SIMA Humanitarian Fund, and many more. He’s also a big-time surfer himself and epitomizes surfing’s spirit and culture. In 1984, with his brother Santiago, he started Reef sandals. As Chairman and CEO of Reef, he led the company not just in the U.S. but also opened a variety of distributorships in Europe and Latin America.

Hilary Mason
Data Scientist in Residence, Accel Partners

Hilary Mason is a Data Scientist in Residence at Accel Partners, a leading Silicon Valley venture capital firm. From 2009 to 2013, she served as Chief Scientist for bitly, the popular link-shortening service, where she continues to work as Scientist Emeritus, advising a team that studies attention on the internet in realtime. Hilary is the co-founder of HackNY, a non-profit that helps talented engineering students find their way into the startup community of creative technologists in New York City; co-host of DataGotham, an annual event for professionals involved in data science; and member of NYCResistor.

Schedule of Events

Day 1, Wednesday, May 14, 2014
1:00 – 5:30 p.m.        Conference and Hotel Registration
4:30 – 5:30 p.m.        Retailer Welcome Reception
5:30 – 6:30 p.m.        VIP Cocktail Reception
6:30 – 7:30 p.m.        Cocktail Reception
7:30 – 9:00 p.m.        Dinner and Keynote Address
9:00 p.m. – 12:00 a.m.  Opening Night Party

Day 2, Thursday, May 15, 2014
6:00 – 7:00 a.m.        Dawn Patrol Breakfast
7:00 – 11:00 a.m.      Breakfast (at guests’ leisure)
8:00 – 11:30 a.m.      TransWorld Business SURFari
11:00 – 12:30 p.m.    Lunch (at guests’ leisure)
11:30 – 12:30 p.m.    Conference Registration
12:30 – 3:00 p.m.      Seminars 1 & 2
3:00 – 3:15 p.m.        Break
3:15 – 5:30 p.m.        Roundtable Discussions
7:00 – 8:00 p.m.        Cocktail Reception
8:00 – 9:30 p.m.        Dinner & Party
9:30 p.m. – 1:30 a.m. Bus Into Town

Day 3, Friday, May 16, 2014
6:00 – 7:00 a.m.         Dawn Patrol Breakfast
7:00 – 11:00 a.m.       Breakfast (at guests’ leisure)
11:00 – 12:30 p.m.     Lunch (at guests’ leisure)
12:30 – 3:30 p.m.       Seminars 3, 4 & 5
3:30 – 3:45 p.m.         Break
3:45 – 5:15 p.m.         Roundtable Discussions
7:00 – 8:00 p.m.         Cocktail Reception
8:00 – 9:00 p.m.         Dinner
9:00 – 10:00 p.m.       Closing Ceremonies
10:00 – 12:00 a.m.     After Party
Day 4, Saturday, May 17, 2014
6:00 – 7:00 a.m.        Dawn Patrol Breakfast
7:00 – 11:00 a.m.      Breakfast (at guests’ leisure)
11:00 a.m. – 12:30 p.m.  Lunch (at guests’ leisure)
12:00 p.m.                 Hotel Check Out
1:00 p.m.                  Travel Home