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boardretailersassociation

Board Retailers Association (BRA) is a nonprofit trade organization that provides valuable resources to board specialty retailers.

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Are you a smart retailer? 🤔
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If you are following the Board Retailers Association and seeking educational programs, resources, and connections to improve your specialty retail operation, you are clearly a smart retailer.
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Thanks to generosity of @danjablons, President of BRA Supporting Vendor Partner @retailsmartguys and advisor to BRA, if you sign on with Retail Smart Guys, for ANY ONE of the many helpful and relevant RSG services (which are already going to make you money), you will receive a scholarship that pays for a full year of your Board Retailers Association Distinguished Retail Membership ($100 value).
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That means that not only do you get the benefit of working with one of the premier consulting firms in our industry, but you also get a free membership to the Board Retailers Association, so you can take advantage of unbelievable savings on just about everything you need to improve the profitability and experience of your store.
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If you want to find out more about the scholarship opportunity, RSG services, or want the link to view the on demand “Three Tweaks” webinar, contact us by emailing doug@boardretailers.org or dan@retailsmartguys.com or by simply sending a DM to @boardretailersassociation

🛹❤️💯✔️ • Be sure to remind your cu

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Be sure to remind your customers that skateboarding is and always has been about having fun, exploring new terrain with your friends, and slapping shop stickers up at those spots. Did you see that @valsurf1962 (BRA Retail Member) T-shirt?
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Speaking of shop stickers, you can’t go wrong with longtime BRA Supporting Vendor @inkgenda who has designed and produced your favorite skate and surf shop stickers as well as BRA Distinguished Retail Membership window stickers for years.
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Thanks again to @grayslide and the talented people behind #Inkgenda for the support. If you are considering upgrading your shop sticker game, DM us and we will make the introduction.
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#skateboardhistory
#thankyouskateboarding
#tonyalva
#skateboardingisfun
#valsurf

🏂🌀😳😵‍💫🤯✔️ • This is gett

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This is getting ridiculous… 6.5 rotations!!!
Share this clip with your customers and ask them to comment on what you think this jaw-dropping spin move is called (wrong answers only).
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#repost from the heads behind @xgames
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🔥 World’s First! 🔥

@hiroto_ogiwara made history at #XGamesAspen 2025 with the first-ever 2340 during Men’s Snowboard Big Air.

#XGames #30YearsofXGames

🚨👉▶️👍✔️ • We are super stoked t

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We are super stoked to announce the continuation of an incredible shop scholarship offer from the resourceful people behind BRA Major Supporting Vendor Partner @trackflyinc 👇
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🚨 Basically, the Trackfly team is offering to pay for your 2025/2026 BRA Distinguished Retail Annual Membership ($100 value and includes the shipping discount, ODP pricing, BRA window sticker {courtesy of @inkgenda} & much more) for those who opt into and connect to their free program. This is applicable to new and renewing BRA retail members and will take you less than 5 minutes. 👍
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Email doug@boardretailers.org or DM @boardretailersassociation for the details and the special link. If you are an independent specialty retailer with one or more brick and mortar location(s), you will be approved for the scholarship. ✔️
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By the way, the next @surfexpo, which will kickoff the 50th Anniversary of #SurfExpo, happens January 7-9, 2026. Be sure to DM us if you are planning to go (or even if you are still on the fence about attending) so we can make you aware of a BRA-curated Learning Labs as well as special BRA events and opportunities surrounding this remarkable trade show. 🙌
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#surfexpo
#trackfly
#scholarship
#free99
#boardretailersassociation
#protectingretailersandalifestyle

🎯💯✔️ • Leash Lessons. Be sure to curat

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Leash Lessons. Be sure to curate some helpful hacks and expert advice for your customers to follow.
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#repost from our mates @sideways_surf in Tweed Heads
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Don’t end up with a broken tail 🤷🏽
#surfgram #surfstyle #howtosurf #fyp #boardsnap

🎄✅☑️✔️ • Be sure to remind your cus

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Be sure to remind your customers to remind their parents, grandparents, and significant others their sizes for everything on their wishlist. Encouraging gift cards as stocking stuffers is a great call too.
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#repost from our friends @cassette_skateshop
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Make sure that holiday wish list is air tight! Especially if you’re buying for that very particular skater. You can also take out the guess work by picking up a gift card. Available both in-store and online.

🎯💯 • Three weeks ago, George (BRA Chairman

🤯🤯🤯 • If you didn’t have a chance to

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If you didn’t have a chance to view the Women’s World Skate Finals this past weekend, do yourself a solid and play it in your shop for you and your customers to enjoy as soon as possible. The level of skateboarding in this discipline has escalated dramatically over a really short period of time. Massive congratulations to all of the ripping women, their coaches, and their skate shop sponsors. 🙌
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#repost from @worldskatesb
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RECAP: Women’s Finals ⚡️

Watch the Finals Re-Live on YouTube! 📺 Link in Stories 📲

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