About the show
Surf Expo is the largest and longest-running watersports and beach lifestyle tradeshow in the world. Since 1976, retailers from around the globe have relied on Surf Expo to identify new trends, new brands, and to get business done. Don’t miss your chance to be a part of this vibrant, award-winning marketplace!
Surf Expo is excited to welcome our board specialty retailers back to forge new relationships and celebrate old ones with Vendors and each other. The Surf team is committed to creating an event experience at the Orange County Convention Center where their customers, partners and employees can safely and effectively conduct business. Surf Expo even provides BRA Retail Members access to its Premier Buyer Club Lounge at both the September and January shows.
Show Dates: September 5-7, 2024
Location: Orange County Convention Center, Orlando, FL
Register for the Show: Click Here
Make Your Hotel Reservation: Click Here
To view the Exhibitor List: Click Here
BRA Events and Opportunities at Surf Expo
Board Retailers Association Breakfast (Day 2, TBD)
Join Board Retailers Association Chairman George Leichtweis for a FREE Breakfast on Friday, September 5th at 8 am. Breakfast sandwiches, orange juice, and coffee are complimentary to the first 50 attendees. Speaker identities and additional details about this BRA Breakfast will be provided soon.
BRA Retailer Roundtable Panel Discussion (Day 2, The Stage)
This helpful and relevant BRA Retailer Roundtable Panel Discussion will be moderated by BRA Chairman and owner of Modern Skate & Surf, George Leichtweis, and will feature an incredible group of retailers and industry experts who will address the following topics and more:
- A Look back to the positives as well as the challenges of the Spring & Summer.
- Steps to take now to prepare your store for Fall and Winter.
- Opportunities to continue to clear out old product and get your inventory under control.
- How to reward your employees’ good work that benefits both the retailer and the employee.
- How to leverage AI and other retail technologies.
Board Retailers Association Retailer Gathering / Happy Hour (the Neighborhood (TBD)
Join the Board Retailers Association to celebrate and win prizes as they continue our 21st Anniversary celebration with networking and free beer. All specialty retailers are invited to join BRA board members, staff, supporting vendor partners, and other specialty retailers to mix, mingle, and toast to BRA “Protecting Retailers and a Lifestyle” for over 20 years!
BRA Curated Learning Labs (The Stage)
Stay tuned for additional details. If you have any specific topic requests, please email doug@boardretailers.org
In addition to the above-referenced Board Retailers Association Events and Opportunities at Surf Expo, be sure to visit the BRA Booth to meet us, play Tiki Toss, enter to win valuable prizes, and join BRA as a Regular (no cost) or Distinguished Retail Member.
Your Surf Expo registration also includes access to the SURF EXPO DIGITAL MARKET, a year-round sourcing opportunity to help you find products and place orders. Learn More
Click to view the entire Surf Expo Schedule of Events
Time remaining until Surf Expo September 2024
Day(s)
:
Hour(s)
:
Minute(s)
:
Second(s)
