by admin | Oct 6, 2026 | Brick & Mortar, Customer Experience, News, Opinion, Resources, Retail Strategy
There is a competitor retailers rarely put on the competitive map. It isn’t Walmart, Amazon, Temu, or the retailer across the street. It isn’t even another brand. It is nothing. Don’t buy another sweater. Keep the television another year. Skip the furniture upgrade....
by admin | Oct 3, 2026 | Accounting and Business Services, Brick & Mortar, Data Driven Performance, Resources, Retail Strategy, Staffing
screenshot of Doug Works, Executive Director of BRA, and Dan Jablons, President of Retail Smart Guys Did you know that there are three small tweaks (just a 2% change) that you can make to significantly increase your bottom line? Watch this relevant and helpful webinar...
by admin | Sep 30, 2026 | News, Opinion, Outdoor, Resources, Retail Strategy, Reviews, Skateboard, Social Media, Surf, Trade Shows
Photo courtesy of Surf Expo Surf Expo September 2026 Continued 50th Anniversary Year With Strong Retail Attendance, Debut Creator Program and Expanding Dive Category ORLANDO, Fla. – September 29, 2026 — Surf Expo, the premier watersports and coastal...
by admin | Sep 27, 2026 | Brick & Mortar, Customer Experience, Customer Loyalty, Opinion, Resources, Retail Strategy, Sales Training
No. Shoppers want to be left alone by an associate who opens with “Can I help you find anything?” They welcome one who earns their trust in order: a greeting, a personal connection, then one question about what brought them in. Skip those steps and you get...
by admin | Sep 21, 2026 | Industry, News, Opinion, Surf, Surf Expo, Trade Shows
From left: Barrett Rhymes of AFTCO and Marsh Wear Clothing; We ran into Brixton having a team dinner in Orlando; Marlen owners Doris Gonzalez and Ricardo Villanueva are longtime industry reps and have now started their own brand. Photos by SESO. Surf Expo’s September...