Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“The 11 Most Frequent Forms of Retail Employee Fraud” by Arick Wierson via The Robin Report

by admin | Apr 12, 2026 | Apparel /Fashion, HR, Industry, News, Retail Crime, Retail Strategy, Retail Technologies

Let’s be honest – when it comes to retail fraud, the online world grabs all the attention – and probably justifiably so. Last year, losses stemming from internet shopping scams and duplicity approached $400 million, according to statistics from the Better Business...

“Unlocking AI Tools for Independent Retailers” (including on-demand link to view) by Tiffany Montgomery via SES Outdoor

by admin | Apr 8, 2026 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Industry, News, Resources

Shop Eat Surf Outdoor has assembled a panel of independent retailers who will share their personal journeys, their learning curves, and the specific ways they are integrating AI to make their businesses more efficient Register now for Unlocking AI Tools for...

“A Skateboarder’s Ted Talk: Modifying Men’s Mental Health” by Blair Alley via Transworld Skateboarding

by admin | Mar 13, 2026 | Community, Industry, Mental Health, Skateboard

Former pro John Gardner and fifteen minutes that is well worth your time. Key Points John Gardner, ex-pro skater, shifted focus to men’s mental health advocacy and therapy. His TEDx talk urges reimagining therapy “shoulder to shoulder,” not just traditional settings....

“Not all event canopies are created equal plus BRA Special Member pricing is available on Action Sports Canopies” by Doug Works via ASC Blogpost

by Doug Works | Mar 5, 2026 | Event Planning, Industry, News, Resources

Action Sports Canopies offers a comprehensive range of customizable event display solutions, allowing retailers to build cohesive, scalable, branding systems. From entry-level kits to full trade show setups, retailers can expand their display inventory while...

“TransWorld To Be Inducted Into The International Skateboarding Hall of Fame” by Blair Alley of Transworld Skateboarding Magazine

by admin | Jan 25, 2026 | Awards, Community, Industry, News, Skateboard

The International Skateboarding Hall of Fame just announced the Class of 2026 Inductees. Key Points The 2026 Skateboarding Hall of Fame inductees include TransWorld SKATEboarding and other key figures. The ceremony takes place May 15, 2026, at Vans Headquarters in...

“How The North Face, Vans and Timberland are trying to transform their businesses in 2026” by Julia Waldow via Modern Retail

by admin | Jan 15, 2026 | Industry, News, Opinion, Outdoor, Predictions, Skateboard, Story Telling

The North Face Apparel and outdoors giant VF Corp is revealing more details of its growth playbooks for three of its core brands: The North Face, Vans and Timberland. The company, which recently reported a 2% rise in revenue for its second fiscal quarter,...