Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.


“Why “Cash Is King” Kills Retail Sales (and Why Credit Card Fees Are Really Marketing Costs)” by Bob Phibbs via The Retail Doctor Blog

“Why “Cash Is King” Kills Retail Sales (and Why Credit Card Fees Are Really Marketing Costs)” by Bob Phibbs via The Retail Doctor Blog

by | Oct 11, 2025 | Brick & Mortar, Consumer Behavior, Credit Card Processing, Customer Experience, Opinion, Resources, Retail Strategy, Sales Training

Credit card customers spend more than cash customers … a lot more. Research shows card users spend 12 to 18 percent more per transaction than those paying with cash. The Federal Reserve found non-cash purchases average more than four...
“Visa and Mastercard Reach $30B Settlement to Lower Merchant Fees” by Marie Albiges via Total Retail

“Visa and Mastercard Reach $30B Settlement to Lower Merchant Fees” by Marie Albiges via Total Retail

by | Mar 15, 2024 | Accounting and Business Services, Brick & Mortar, Credit Card Processing, News, Point of Sale, Resources

Credit: Getty Images by Westend61 Visa, Mastercard, and the banks that issue cards with them agreed to pay $30 billion in a lawsuit settlement that was first brought to the courts by merchants in 2005 . In reaching a settlement, Visa and Mastercard agree to lower...