Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“The Retailers That Win AI-Mediated Shopping Will Do Three Things” by Eric Brackmann via Total Retail

by admin | Sep 12, 2026 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Consumer Behavior, Holiday, Internet, m-commerce, News, Opinion, Predictions, Retail Strategy, Retail Technologies

This upcoming holiday shopping season is already shaping up to be unpredictable. Inflation, geopolitics and fickle consumer sentiment are conspiring against retailers’ best-laid plans. But here’s one prediction that requires no crystal ball: this will be known as the...

“Retail’s AI Wake-Up Call: How Retailers Can Reclaim the Customer Journey” by Adam Brotman via Total Retail

by admin | Mar 22, 2026 | Artificial Intelligence / CHAT GPT, News, Resources, Retail Technologies

Credit: Getty Images by WANAN YOSSINGKUM For decades, retailers have invested heavily in owning the customer relationship. Loyalty programs, first-party data, and personalization engines were all designed to ensure brands, not intermediaries, understand their...

“The 11 Most Frequent Forms of Retail Employee Fraud” by Arick Wierson via The Robin Report

by admin | Mar 13, 2026 | Apparel /Fashion, HR, Industry, News, Retail Crime, Retail Strategy, Retail Technologies

Let’s be honest – when it comes to retail fraud, the online world grabs all the attention – and probably justifiably so. Last year, losses stemming from internet shopping scams and duplicity approached $400 million, according to statistics from the Better Business...

“Does TikTok Shop Represent a ‘Modern Gold Rush’ Into Shoppertainment?” by Nicholas Morine via Retail Wire

by admin | Feb 17, 2026 | m-commerce, News, Opinion, Resources, Retail Strategy, Retail Technologies

dookdui/Depositphotos.com Platforms such as Whatnot and TikTok Shop represent something of a “modern gold rush” into shopping as entertainment — or “shoppertainment” — as Forbes contributor Catherine Erdly pointed out. Out of a total $87 billion social...

“How One Surf Shop 2X Their Sales, Proving that “Core Culture” is the Ultimate Growth Strategy” by Mark Fletcher via the Trackfly Blog

by admin | Feb 14, 2026 | Brick & Mortar, Data Driven Performance, Retail Strategy, Retail Technologies, Skateboard, Surf, Surf Expo, Trade Shows

The story of Ocean Magic’s recent resurgence doesn’t begin in a corporate boardroom; it begins with a sponsored skateboarder being moved out of a pickleball store. A little over a year ago, Christian—now the shop’s manager—was running a completely different business...

“Retailers carefully balance human intelligence with AI adoption” by Dani James via Retail Dive

by admin | Jan 18, 2026 | Artificial Intelligence / CHAT GPT, Brick & Mortar, News, Outdoor, Predictions, Retail Technologies, Staffing, Trade Shows

Sundar Pichai, CEO, Google and Alphabet, and John Furner, incoming Walmart CEO, speak at NRF 2026: Retail’s Big Show in New York City on Sunday. Courtesy of NRF Big Show 2026 – Jason Dixson Photography Executives at NRF’s Big Show were quick to say AI can...