Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Summer Action Steps That Prep Retailers for a Holiday Blizzard of Sales” by Bob Phibbs via the Retail Doctor Blog

by admin | Jul 3, 2024 | Brick & Mortar, Community, Holiday, Inventory Management, Merchandising, Resources, Retail Strategy, Sales Training, Story Telling

Christmas in July. We’ve all heard the phrase as a marketing slogan, but Planning Ahead for Successful Holidays is a better concept. By strategizing early, you can ensure your store is prepared to meet customer demands, optimize inventory, and create memorable...

“NRF: Father’s Day Spending to Total $22.4B” by Melissa Campanelli via Total Retail

by admin | Jun 3, 2024 | Consumer Behavior, Holiday, News, Predictions, Retail Economy

Credit: Getty Images by andresr Father’s Day spending is expected to reach $22.4 billion this year, according to an annual survey released today by the National Retail Federation (NRF) and Prosper Insights & Analytics. This is the second...

“Hawaii Claims the Shaka as Its Official State Gesture” by Jade Eckardt via The Inertia

by admin | May 12, 2024 | Community, Holiday, Legends, News, Philosophy, Political Action, Surf

Shaka from the North Shore. Why wouldn’t Hawaii claim the gesture? In addition to perfect surf and sunshine, Hawaii’s known for the shaka, the hand gesture that symbolizes positive messages like hello, goodbye, shoots, and aloha. It’s evolved from an intrinsic...

“Mama Skate Partners with Female-Owned Skate Brands for Epic Mother’s Day Giveaway” by Brian Blakely via Transworld Skateboarding

by admin | May 10, 2024 | Community, Holiday, Industry, News, Skateboard

Celebrate Mom the right way! Marissa Martinez, owner and founder of Mama Skate, is teaming up with four awesome female-owned skate companies this Mother’s Day to bring all you awesome skate moms an epic giveaway!  Whether you skate yourself or are simply...

“Retail Holiday Sales: How to Sell to Men and Help Them Buy Like Heroes” by Bob Phibbs via The Retail Doctor Blog

by admin | Dec 16, 2023 | Brick & Mortar, Community, Customer Service, Holiday, Merchandising, Opinion, Retail Strategy

As a retailer, I loved the day before Christmas Eve. All the planners had purchased, and the after-Christmas sales had begun. The guys were now considering going shopping… Historically, on Christmas Eve, the crowds gradually thin out, and you begin to notice...

“Apparel Retail Prepares for an Uncertain Holiday Season” by Dennis Limmer via Retail Dive

by admin | Nov 23, 2023 | Apparel /Fashion, Brick & Mortar, Holiday, News, Predictions, Retail Economy, Retail Strategy

PHOTO BY PARKER BURCHFIELD ON UNSPLASH In the past year, apparel retailers such as Gap Inc. and Urban Outfitters battled an inventory surplus, forcing them to heavily discount items. This summer, they reported smoother sales, considerably reducing the need for...