Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Outdoor Retailer Launches Expansive Hosted Buyer Program” by Bart Schaneman via The Daily

by admin | Apr 14, 2024 | Educational Opportunity, Industry, News, Outdoor, Private Label, Resources, Retail Strategy, SUP, Trade Shows, Women's Market

At the OR Winter show last November, Sarah Morton (right), OR senior attendee relations manager, gives a group of buyers a tour of the show floor. Photo by Keith Fearnow. OR has listened to its exhibitors and is making a substantial investment to bring more buyers to...

“The 12 Best Surf Books for Kids” by Rebecca Parsons via The Inertia

by admin | Mar 17, 2024 | Book Review, Community, Outdoor, Product Reviews, Reviews, Surf

Stoke your child’s curiosity of the ocean with these twelve awesome surf books for kids. Photo: Torsten Dederichs//Unsplash. Reading is beneficial for everyone, but especially children. It helps to strengthen the brain, build vocabulary, stimulate the imagination, and...

“Last Year Saw an Uptick In Shark Attacks, Per ISAF Report” by Cooper Gegan via The Inertia

by admin | Feb 7, 2024 | News, Outdoor, SUP, Surf, Tourism

Photo: Jeremy Lanfranchi//Unsplash The International Shark Attack File (ISAF) has released a report detailing 2023 shark attack numbers. The report shows a notable uptick in the number of unprovoked shark attacks, as well as the number of those...

“REI cuts 275 employees in store operations overhaul” by Cara Salpini via Retail Dive

by admin | Oct 18, 2023 | Brick & Mortar, HR, Industry, News, Outdoor, Retail Economy

A brick REI storefront. The outdoor retailer said its operating model is more than a decade old and no longer supports its employees. Daphne Howland/Retail Dive Dive Brief: REI is laying off about 275 people in “lead” roles in stores as it shifts its store...

“Some 300,000 Onewheel electric skateboards recalled after 4 deaths and dozens of reported injuries” by Kenneth Niemeyer via Business Insider

by admin | Oct 3, 2023 | Industry, Insurance, News, Outdoor, Public Health, Reviews

OneWheel. Emily Li About 300,000 Onewheel electric skateboards have been recalled. Future Motion received four reports of deaths involving the Onewheel from 2019 to 2021. The recall includes models that lack a haptic buzz alert to warn riders when something is...

“Dick’s to shutter 11 Moosejaw stores amid integration with Public Lands” by Cara Salpini via Retail Dive

by admin | Sep 26, 2023 | Brick & Mortar, Customer Experience, News, Outdoor, Retail Economy

A Public Lands storefront. Dick’s Sporting Goods operates seven Public Lands stores, and acquired Moosejaw from former owner Walmart in February. Courtesy of Dick’s Sporting Goods Three Moosejaw locations will remain open, while the rest — and the outdoor retailer’s...