Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.


“Why “Cash Is King” Kills Retail Sales (and Why Credit Card Fees Are Really Marketing Costs)” by Bob Phibbs via The Retail Doctor Blog

“Why “Cash Is King” Kills Retail Sales (and Why Credit Card Fees Are Really Marketing Costs)” by Bob Phibbs via The Retail Doctor Blog

Credit card customers spend more than cash customers … a lot more. Research shows card users spend 12 to 18 percent more per transaction than those paying with cash. The Federal Reserve found non-cash purchases average more than four...
“Your Best Customers Are Forgetting You (While You Send More Emails)” by Bob Phibbs via The Retail Doctor Blog

“Your Best Customers Are Forgetting You (While You Send More Emails)” by Bob Phibbs via The Retail Doctor Blog

Customer acquisition costs are up 38%, while retention rates keep sliding. Your marketing budget is working harder and delivering less. Your best customer hasn’t walked through the door in three months. Meanwhile, you’re on your 17th email blast… and they forgot about...
“Retail Supply Chains Are Broken – Here’s How Unified Platforms Fix Them” by Bob Phibbs via The Retail Doctor Blog

“Retail Supply Chains Are Broken – Here’s How Unified Platforms Fix Them” by Bob Phibbs via The Retail Doctor Blog

If you’ve spent any time in Enterprise retail, you’ve seen it: departments that don’t talk to each other, systems that weren’t designed to share data, and a patchwork of bolt-on software that leaves you with more questions than answers.I had a conversation...