Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.
by admin | May 9, 2023 | Brick & Mortar, E-Commerce, Gift Cards, m-commerce, News, Omnichannel, Resources
As part of the 2023 US Merchant Gift Card Omnicommerce Evaluation, US Edition, a comprehensive report produced by Total Retail in conjunction with sponsor partner Blackhawk Network, best practices for the three channels (digital/e-commerce, in-store, mobile)...
by admin | May 8, 2023 | Community, Customer Experience, Customer Loyalty, Resources, Retail Strategy
As recessionary clouds gather over the U.S. economy, retail CFOs are busy cutting capex, opex, and inventory. Facing the prospect of lower sales and higher borrowing costs, preserving cash seems the wisest option. But there is an area where we believe you should...
by admin | May 6, 2023 | Brick & Mortar, Debate, DTC, Industry, News, Retail Partners, Shoe Market
Nike Live is a localized store concept and is one of several formats Nike uses to connect with shoppers. Courtesy of Nike While the athletics giant has invested heavily in its own digital channels and physical stores, the retailer is also trying to broaden its...
by admin | May 1, 2023 | Community, Industry, Legends, Opinion, Skateboard, Social Issues, Social Media, Women's Market
2013 might seem like a random arbitrary year to most people, but to us, it’s the year the current era of skateboarding was born. 2013 kicked off with a number of notable pros leaving their long-term sponsors, setting off a chain of events. Many of them went on to...
by admin | Apr 29, 2023 | Brick & Mortar, Community, Industry, News, Retail History, Surf
Hobie Alter’s Dana Point compound. Dale Velzy’s Manhattan Beach showroom. Larry Gordon and Floyd Smith’s San Diego storefront. Jack O’Neill’s San Francisco shack. In the 1950s, California’s first surf shops had personalities as...
by admin | Apr 28, 2023 | Brick & Mortar, Opinion, Public Health, Retail Strategy
Credit: iStock / Getty Images Plus by Dragon Images Consumers are back in stores at rates we haven’t seen since the pandemic started. While e-commerce continues to boom, long delivery delays and out-of-stock products have propelled shoppers back to their in-person...
by admin | Apr 26, 2023 | Brick & Mortar, Customer Experience, Customer Loyalty, Customer Service, HR, Private Label, Retail Strategy
When retail employees go “above and beyond,” which often involves deviating from organizational rules, it has been shown to enhance customer loyalty for the store. New university research shows it can also lift engagement for the infracting employee....
by admin | Apr 25, 2023 | Brick & Mortar, Customer Experience, Customer Loyalty, Customer Service, Retail Economy, Retail Strategy, Retail Technologies
Credit: Getty Images by Hinterhaus Productions Spring is here, lockdowns are a fading memory and the economic outlook is brighter. Although uncertainty abounds and wallets remain tight, we may be in for a softer landing than previously thought. You can celebrate...
by admin | Apr 24, 2023 | Community, Industry, News, Shoe Market
eBay To date, eBay has authenticated more than 4 million shoes globally, and on average, there are 1.7 million listings on the site each day, the company said. Talk to any sneakerhead and they’ll tell you authenticity matters (and what they copped in the latest Jordan...
by admin | Apr 23, 2023 | Brick & Mortar, Consumer Behavior, Customer Experience, Customer Service, Resources, Retail Strategy
A lot is written about customer engagement in retail. How retailers are trying to engage shoppers in their brick-and-mortar locations by making the store more like an online experience. And the more information IT departments can gather...
