B.C. Surf & Sport owner Bruce Cromartie and son, Connor, regional manager and buyer. Bruce’s other sons, Cameron and Christian, also work in the family business. Photo by SESO.
B.C. Surf & Sport’s new Fort Lauderdale store is smaller and gives brands tighter sections, and sales are up. Founder Bruce Cromartie and his son, Connor, walked SESO through which brands earned prime space and what’s selling.
Here is the link to the remainder of this helpful and relevant article: Touring B.C. Surf & Sport’s New Fort Lauderdale Store: What Brands Are Working and Why Less Is More | Shop Eat Surf Outdoor
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