by admin | Sep 23, 2025 | Customer Experience, Customer Loyalty, Customer Service, Direct Mail, Resources, Retail Strategy, Sales Training
Customer acquisition costs are up 38%, while retention rates keep sliding. Your marketing budget is working harder and delivering less. Your best customer hasn’t walked through the door in three months. Meanwhile, you’re on your 17th email blast… and they forgot about...
by admin | Sep 17, 2025 | Competitions, News, Skateboard
NBA free agent Gary Payton II is flipping the game and this time it is on a skateboard He just launched The Skate Board Association, a professional league that is all about giving skateboarders the recognition and cash they deserve. Skateboarding magazine According...
by admin | Sep 16, 2025 | Brick & Mortar, Community, Data Driven Performance, Industry, News, Resources, Retail Partners, Retail Strategy, Retail Technologies, Surf Expo, Trade Shows
The surf and skate industry’s main data firm is joining forces with a data company that provides a unified platform that is compatible with all retailer and POS systems, which will reduce data turnaround from days to hours. TrackFly, a company specializing in...
by admin | Sep 4, 2025 | Industry, News, Opinion, Resources
Many years ago, I wrote a Market Watch column on branding. I opined that the importance of brands might be declining in the action sports world as products became reliable and similar. My friend and, at that time, editor Sean O’Brien at Transworld thought...
by admin | Aug 31, 2025 | Brick & Mortar, Footwear, Industry, News, Retail Economy, Retail Strategy
A Foot Locker store in Chicago. The proposed acquisition would combine Foot Locker’s 2,400 stores with Dick’s Sporting Goods’ 800 or so. Kaarin Moore/Retail Dive Dick’s Sporting Goods said Tuesday the deal has received all regulatory approvals and should close...
