Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Does Morocco Boast the Biggest Rideable Wave on Earth? This Group of Chargers Thinks So” by Ben Mondy via The Inertia

by admin | Dec 24, 2023 | Industry, News, Surf

Big? Yeah, that big. Mr. Kemper, sampling the goods. Photo: Tim Bonython In 2020, off the coast of the Moroccan port city of Safi, archaeologists found evidence of a centuries-old, submerged city. With the remnants dating back to the second century B.C., one...

“Why Shopify’s 2023 AI Releases Could Change the SMB E-Commerce Game” by David Lachowicz via Total Retail

by admin | Dec 22, 2023 | Artificial Intelligence / CHAT GPT, E-Commerce, News, Retail Strategy, Retail Technologies

Credit: Getty Images by Marko Geber Rare is the e-commerce small to midsize business (SMB) that has the time, resources and expertise to build its own website. It’s basically Amazon.com, Shopify, a Shopify competitor, or bust. Thanks to a bunch of artificial...

“Dick’s Redefines Community Service” by Robin Lewis via The Robin Report

by admin | Dec 18, 2023 | Brick & Mortar, Community, News

Community sports are interchangeable with the American spirit of resilience, optimism, and competition. Dick’s Sporting Goods knows the roles sports and fitness play in America’s communities and is deeply embedded in that world, responding in radical ways. The...

“Retail Holiday Sales: How to Sell to Men and Help Them Buy Like Heroes” by Bob Phibbs via The Retail Doctor Blog

by admin | Dec 16, 2023 | Brick & Mortar, Community, Customer Service, Holiday, Merchandising, Opinion, Retail Strategy

As a retailer, I loved the day before Christmas Eve. All the planners had purchased, and the after-Christmas sales had begun. The guys were now considering going shopping… Historically, on Christmas Eve, the crowds gradually thin out, and you begin to notice...

“Martha Presents ‘Surf Shop Stories'” by Martha via PR on Shop Eat Surf

by admin | Dec 14, 2023 | Brick & Mortar, Community, Industry, News, Surf

Billy Meistrell, from Dive N’ Surf, is featured in Martha’s documentary series “Surf Shop Stories.” Courtesy of Martha PRESS RELEASES | Published Dec 13, 2023 In a bid to amplify the heartbeat of retail and celebrate the essence of...