Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Caity Simmers, João Chianca Win MEO Rip Curl Pro Portugal” by Joe Carberry via The Inertia

by admin | Mar 16, 2023 | Competitions, News, Surf

Caity, at just 17, captured her first Championship Tour victory. Photo: Damien Poullenot//World Surf League “We’re seeing a generational shift here in Portugal.” Well, duh. That was overwhelmingly the overused phrase from the broadcast during the MEO...

“How consumers are celebrating a record-breaking St. Patrick’s Day – Lucky for retailers, people aren’t just wearing green — they’re spending it too” by Lea Grgich via National Retail Federation Blog

by admin | Mar 15, 2023 | Community, Customer Experience, Holiday, News, Retail Strategy

With St. Patrick’s Day just around the corner, consumers are donning green clothes and buying green food dye in preparation for the lucky holiday — and more people are celebrating than ever before. This year, 61% of consumers plan to celebrate St. Patrick’s Day, up...

“DISCUSSING ABDS, FILMING ETIQUETTE, AND NICHE INSTAGRAM ACCOUNTS” by Davis Campbell via Jenkem Mag

by admin | Mar 14, 2023 | Community, Debate, Industry, Skateboard, Social Media

If you’re a skate nerd in 2023 it seems there’s no better place to be than on Instagram. For every niche you can dream of, there is a fellow skater out there compiling all known photos and clips of that specific skater, trick, or spot for your viewing pleasure. You...

“How to Engage Shoppers in Your Store: Say Goodbye to “How Can I Help You?”” by Bob Phibbs via The Retail Doctor Blog

by admin | Mar 13, 2023 | Brick & Mortar, Customer Service, Educational Opportunity, HR, Resources

Have you ever been in a retail store where the employees all seem like they’d rather be anywhere else but there? Maybe they’re standing around chatting with each other or on their phones, or maybe they just have that vibe that conveys they don’t want...

“Don’t Ignore Email and SMS: Consumers Surely Haven’t” by Greg Zakowicz via Total Retail

by admin | Mar 12, 2023 | Customer Loyalty, Data Driven Performance, E-Commerce, m-commerce, Omnichannel, Retail Strategy, Retail Technologies

Credit: Getty Images Looking for a marketing edge? Of course you are, but little did you know that the elusive edge may be closer than you realize. Omnisend’s recently released yearly email and SMS marketing benchmark report analyzed more than 17 billion...