Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Surfer, Snowboarder, Powder, Bike and Other Media Titles Acquired” by Tiffany Montgomery via Shop Eat Surf

by admin | Dec 12, 2022 | Industry, News, Snowboard, Surf

SES file photo courtesy of Adventure Sports Network Click on the following link to the PR via Shop Eat Surf: Surfer, Snowboarder, Powder, Bike and Other Media Titles Acquired Be sure to visit the Shop Eat Surf website to view valuable Industry News and Resourceful...

“Live Commerce vs. Reels: How to Build Meaningful Customer Relationships Through Live Video Commerce” by Andrew Chen via Total Retail

by admin | Dec 9, 2022 | m-commerce, Retail Strategy, Retail Technologies, Social Commerce, Social Media

Credit: Getty Images by PixelsEffect While Reels can be a powerful tool to attract new customers, live selling offers retailers a more intimate, longer form setting to engage “I know this is new for all of us,” said Melissa Garcia, a professional on-air stylist, as...

“Surf Expo to Welcome Wide Range of Retailers to January Show’ via Surf Expo PR

by admin | Dec 8, 2022 | Industry, Trade Shows

File photo courtesy of Surf Expo PRESS RELEASES | Published Dec 7, 2022 ORLANDO, Fla. (December 5, 2022) – A diverse group of retailers from all regions of the U.S. and beyond are registered to attend Surf Expo, the world’s premier watersports and beach...

“The sky won’t fall, and other retail predictions for 2023” by Lee Peterson via Retail Wire

by admin | Dec 7, 2022 | Debate, Predictions, Retail Economy

This is the first in a series of articles from members of Retail Wire’s Brain Trust panel speculating on coming retail trends and developments for 2023. The year 2023 is going to be better at retail than expected (that doesn’t mean great, btw) especially for those...

The Freeride World Tour Has Merged With FIS; Is That a Good Thing? by Steve Andrews via The Inertia

by admin | Dec 6, 2022 | Competitions, Industry, Snowboard

In a surprise move this morning, the Freeride World Tour announced that it’s merging with the Federation Internationale du Ski, or as most know it, FIS. This is the same FIS that oversees all the Olympic ski racing, freestyle, and snowboarding...