by Doug Works | Sep 23, 2023 | BRA Community Partners, Brick & Mortar, Community, Industry, News, Surf, Trade Shows
Quiet Storm owner Bill Dreibelbis, Hi-Tech Surf Sports owner Kim Ball, Sun Diego owner Dave Nash. Photo by SES. In addition to the buying and selling happening on the floor of Surf Expo, there was philanthropy in the mix as well. High volume retailer Quiet Storm has...
by Doug Works | Jul 13, 2023 | Educational Opportunity, News, Retail Strategy, Sales Training
This blog is my (Bob Phibbs) response to a question from a Facebook fan asking me, “What is the difference between training and having to repeat your instructions regularly while not seeing them followed?” The Difference Between Instruction and Training in...
by Doug Works | Apr 16, 2023 | Brick & Mortar, Resources, Retail Strategy, Sales Training
1. Add-Ons are a Great Way to Boost SalesMany retailers find success by offering additional services or add-ons to their customers. For instance, if you own a clothing store, you can offer free alterations on purchased items, gift wrapping, or personal styling...
by Doug Works | Nov 30, 2022 | Educational Opportunity, International Travel, Philosophy, Surf
It won’t be flat forever. Photo: Jeremy Bishop//Unsplash Ben Franklin once famously said, “In this world, nothing is certain except death and taxes.” In true constitutional fashion, I’d like to amend that statement. For surfers, nothing is certain except...
by Doug Works | Oct 4, 2021 | Community, Local Search, Retail Strategy
Mobile retail is at the early experimental phase of development, but operators are looking to achieve the same level of acceptance as food trucks have achieved in the restaurant space. The Lovesac Company, the home furnishing brand known for its adaptable Sactionals...