Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.
by admin | Jul 18, 2022 | m-commerce, Retail Strategy, Retail Technologies, Social Commerce, Social Media
Credit: Getty Images by fizkes The average person’s attention span has decreased over the years — with some experts saying it’s now under 10 seconds — due to the large amount of information constantly vying for their attention. Not only is it harder to keep people...
by admin | Jul 15, 2022 | m-commerce, Predictions, Resources, Retail Strategy, Retail Technologies, Social Commerce
Mario Tama / Staff via Getty Images Dive Brief: Joining other social platforms in releasing tools for small businesses, TikTok has created Follow Me, a six-week educational program from July 11 to Aug. 19 for small and midsize companies seeking to increase sales using...
by admin | Jul 14, 2022 | Brick & Mortar, Debate, News, Shoe Market, Streetwear
Sneakerheads and streetwear enthusiasts may soon have a new brick-and-mortar store to visit. YZYSPLY, the sneaker and apparel company of sometimes-controversial rapper, producer and fashion entrepreneur Kanye West, has filed a trademark hinting that a physical...
by admin | Jul 13, 2022 | Brick & Mortar, Retail Strategy
Visual merchandising plays a pivotal role in converting sales at the store level. The concept seems simple: display inventory in an organized way that engages and informs customers. However, there should be a lot of thought and purposeful planning that goes into...
by admin | Jul 12, 2022 | HR, Retail Strategy
When it comes to nurturing a successful frontline team in a retail environment, employee engagement has to be a top priority. However, many employers find engagement to be a slippery, elusive quality. According to a 2021 study, 73 percent of employees would...
by admin | Jul 10, 2022 | Community, Surf, Women's Market
Maryam El Gardoum tears into a blue Moroccan wall. Photo: Femme Ocean. ‘Femme Ocean’ Tells the Stories of Four Women Breaking Boundaries in Surfing The ocean nearly took my life,” says filmmaker Annika von Schütz. “Now it’s giving me life.” Premiering July...
by admin | Jul 9, 2022 | Brick & Mortar, Customer Service, Resources, Retail Strategy
I’ve written extensively about creating a customer service strategy, how to improve your retail customer service, and retail customer service on the front line so I was anxious to see what I’d encounter when a couple of weeks ago I traveled down...
by admin | Jul 8, 2022 | Brick & Mortar, HR, News, Retail Strategy, Statistics
NEW YORK (AP) — After going on a frenzied hiring spree for a year and a half to meet surging shopper demand, America’s retailers are starting to temper their recruiting. The changing mindset comes as companies confront a pullback in consumer spending, the prospect of...
by admin | Jul 7, 2022 | Community, Customer Loyalty, E-Commerce, Gift Cards, m-commerce, Resources, Retail Strategy
Consumer demand for gift cards, both physical and digital, continues to rise. According to the Gift Cards – Global Market Trajectory & Analytics report, the global gift card market is forecast to reach $1.4 trillion(USD) by 2026, growing at a compound...
by admin | Jul 6, 2022 | Brick & Mortar, Commercial Real Estate, Community, Customer Loyalty, HR, Industry, Retail History, Retail Strategy, Skateboard
Similar to how we cling to technology of the past, as skaters, we also hang on tight to the olden ways of doing commerce. Handshake agreements, payment in products, and brick-and-mortar retail locations are all things that many industries have moved past or at...