Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“See Which States Are Reopening and Which Are Still Shut Down” By Sarah Mervosh, Jasmine C. Lee, Lazaro Gamio and Nadja Popovich via The New York Times

by admin | Apr 30, 2020 | Corona Virus, Industry, News, Retail Strategy

After weeks of shutdown because of the coronavirus pandemic, the nation is beginning to slowly open up. Beaches and state parks are reopening to visitors, spurring concerns about overcrowding. The first barbers have returned to work, masks over their faces. Even some...

“Core Retailer Survey on Ability to Survive Crisis” provided by Action Watch (BRA Supporting Vendor Partner)

by admin | Apr 22, 2020 | Associate Members, Corona Virus, Industry, News, Resources, Statistics

Thanks to Action Watch for supporting BRA as a Supporting Vendor Partner and for providing the following intel directly to our organization. Thanks again to Action Watch for supporting BRA as Supporting Vendor Partner and for providing this intel directly to our...

“Jeff Kearl on How Pandemic May Change Industry Going Forward” via Shop Eat Surf (Executive Edition)

by admin | Apr 20, 2020 | Corona Virus, Industry, Retail Strategy

Please click on the following link to view this excellent Shop Eat Surf Article:  Jeff Kearl On How Pandemic May Change Industry Going Forward Please note that this particular article is a Shop Eat Surf Executive Edition article so you will need to sign up and...

“Businesses Look to Government Lifelines in Order to Survive” by Andrew Asch via Apparel News

by admin | Apr 17, 2020 | Corona Virus, Industry, News

Like thousands of other businesses, Pocket Square Clothing, a maker of suiting accessories and bespoke clothing, had to furlough its staff because of the COVID-19 crisis. PSC co-founders Rodolfo Ramirez and Andrew Cheung saw their business come to a sudden halt...

“Coastal Breeze Can Carry COVID-19 More Than 6 Feet, Says Virus Expert – IN CASE YOU NEEDED ONE MORE REASON TO STAY AWAY FROM THE BEACH” by Todd Prodanovich via Surfer Mag

by admin | Apr 3, 2020 | Corona Virus, Industry, News, Surf

Photo Credit: Grant EllisA perfect example of what not to do. Malibu crowds, sometime before the COVID-19 pandemic. Between stay-at-home orders, threats of fines for surfing and the off chance of getting shot at (if you happen to live in Costa Rica), there...

“Why Are Surfers Getting Shot At By Police In Costa Rica?” by Zander Morton via Surfer Mag

by admin | Apr 1, 2020 | Corona Virus, Surf

Photo Credit: Instagram – A frame from the viral video of a surfer being shot at by a police officer in Playa Hermosa., Costa Rica. LOCAL NOE MAR MCGONAGLE ON THE RECENT DRAMA AMID THE COUNTRY’S COVID-19 LOCKDOWN We’re all in this COVID-19 crisis together....