Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.


“Retailing and Partnering With Nonprofits: How to Start a Fundraising Program and Make a Difference” by Jon Biedermann via TR plus a list of BRA Community Partners (we suggest collaborating with at least one annually)

“Retailing and Partnering With Nonprofits: How to Start a Fundraising Program and Make a Difference” by Jon Biedermann via TR plus a list of BRA Community Partners (we suggest collaborating with at least one annually)

by | Aug 11, 2025 | BRA Community Partners, Community, Customer Experience, Customer Loyalty, Industry

How to Start a Fundraising Program and Make a Difference | Credit: Getty Images by Peter Dazeley In today’s world, retail companies are faced with intense competition and are constantly seeking ways to differentiate themselves from their competitors. One...
“Can You Read a Customer in 30 Seconds? – take the quiz” by Bob Phibbs via The Retail Doctor blog

“Can You Read a Customer in 30 Seconds? – take the quiz” by Bob Phibbs via The Retail Doctor blog

by | Jun 23, 2025 | Brick & Mortar, Consumer Behavior, Customer Experience, Customer Loyalty, HR, Opinion, Resources, Sales Training

Take our Retail Personality Styles Quiz to discover how you show up—and how to flex your style to sell more. Why This Quiz Matters Some associates connect instantly. Others lose the sale before “hello.”The difference? Knowing how to read personalities—and...
“‘It takes a lot of discipline’: How retail brands are educating their in-store staff” by Danny Parisi via Glossy

“‘It takes a lot of discipline’: How retail brands are educating their in-store staff” by Danny Parisi via Glossy

by | Jun 19, 2025 | Brick & Mortar, Customer Experience, Customer Service, Educational Opportunity, Footwear, News, Sales Training, Shoe Market

At the National Retail Federation’s annual Big Show this week in New York City, brick-and-mortar was at the center of the conversation. With the pandemic era fully behind us, customers are returning to stores, and brands and retailers are looking for ways to make the...