Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“How Will Price Increases Impact Consumer Purchase Behavior?” by Greg Carlucci via Total Retail

by admin | Mar 28, 2023 | Consumer Behavior, Customer Loyalty, Data Driven Performance, E-Commerce, News, Predictions, Retail Economy, Retail Strategy, Retail Technologies

Credit: Getty Images by primeimages Over the last year, unprecedented inflation has caused dramatic shifts in consumer purchase behavior. According to Gartner research, 45 percent of consumers were extremely concerned about price increases heading into 2023....

“Why Retailers Must Embrace the ‘Phygital’ Experience” by Lisa Schneider and Ashley McMillin via Total Retail

by admin | Mar 17, 2023 | Brick & Mortar, Customer Loyalty, E-Commerce, Omnichannel, Resources, Retail Economy, Retail Strategy, Retail Technologies

Credit: Getty Images by ipopba The whirlwind of the pandemic and the fluctuating economy over the last few years has left retailers quickly adapting to the new demands of today’s consumers. Now that the dust has settled a bit, retailers continue to look for new ways...

“Don’t Ignore Email and SMS: Consumers Surely Haven’t” by Greg Zakowicz via Total Retail

by admin | Mar 12, 2023 | Customer Loyalty, Data Driven Performance, E-Commerce, m-commerce, Omnichannel, Retail Strategy, Retail Technologies

Credit: Getty Images Looking for a marketing edge? Of course you are, but little did you know that the elusive edge may be closer than you realize. Omnisend’s recently released yearly email and SMS marketing benchmark report analyzed more than 17 billion...

“9 Tips for Boosting Loyalty Program Success – How To Acquire, Retain, and Engage Your Customers” by ebbo via Napco Research

by admin | Feb 9, 2023 | Brick & Mortar, Consumer Behavior, Customer Loyalty, Customer Service, Educational Opportunity, Point of Sale, Resources

A confluence of factors, both internal and external, have led consumers to be less loyal to retailers and brands. Internally, the pressure on merchants to raise prices, lower product quality, or take a public stance on a divisive social issue, for example, are top...

“How Retailers Can Capitalize on the 5 Types of Shoppers” by Dan Smythe and Cameron Davis via Total Retail

by admin | Feb 8, 2023 | Brick & Mortar, Consumer Behavior, Customer Loyalty, Customer Service, Retail Strategy

Credit: Getty Images by Daniel Milchev No two customers are the same, yet they share many of the same goals and behaviors. An insightful, 18-month-long study of critical purchasing patterns discovered that shoppers fall into five categories: the...

“Is it time for retailers to radically rethink their business models?” by Patricia Vekich Waldron via Retail Wire

by admin | Jan 28, 2023 | Brick & Mortar, Customer Loyalty, Customer Service, HR, Predictions, Resources, Retail Strategy, Retail Technologies

The business models of many retail businesses have been unsustainable for years and all it took was the pandemic to make that undeniably clear. Pandemic and post-pandemic complications have caused many businesses to experience “inefficiencies, stress and fatigue,”...