Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“We Spoke With Joel Tudor and a WSL Insider About Tudor’s Suspension; Here’s What They Had to Say” by Alexander Haro via The Inertia

by admin | Mar 17, 2022 | Community, Competitions, Debate, Industry, News, Surf

After Joel Tudor was suspended indefinitely by the World Surf League, we caught up with him to hear his thoughts. Photo: Thomas Bennett//WSL Joel Tudor, three-time and reigning world longboard champion, was suspended from competition this week by the...

“What Happened to Authentic Streetwear?” by Mikelya Fournier via The Robin Report

by admin | Feb 24, 2022 | Debate, Industry, Streetwear

Everywhere you look, you see the same jogger outfits with predictable brand logos on display for the world to see. If you stop and ask the wearer about it, they’ll harp on the fact that they waited for hours in a digital waiting room just to have their chance to...

“Should retailers add RFID to their marketing toolbox?” by Tom Ryan via Retail Wire

by admin | Jan 28, 2022 | Debate, News, Predictions, Resources, Retail Strategy, Retail Technologies

Radio frequency  identification (RFID) technology is once again being viewed as a solution for item-level inventory tracking, but its side benefits in marketing, analytics and research are also gaining attention. Potential applications in the past included...

“With omicron landing in the US, do retailers actually need the vaccine mandate?” by Daphne Howland via Retail Dive

by admin | Dec 6, 2021 | Corona Virus, Debate

andreswd via Getty Images The National Retail Federation won a stay against the government’s plan to have big companies immunize or test their employees. That squanders a chance to thwart the pandemic, experts say. As the omicron variant of COVID-19 made...

“What should retailers do about angry reviews?” by Tom Ryan via Retail Wire

by admin | Nov 2, 2021 | Debate, Retail Strategy

A university study finds that while the general assumption is that an abundance of helpful reviews — whether positive or negative — is ultimately more influential in driving purchases, anger in negative reviews is not helpful. Across six laboratory...

“A LOOK AT SOME OF SKATEBOARDING’S GREATEST DISPLAYS OF FILMING” by Justin The Intern via Jenkem Mag

by admin | Oct 6, 2021 | Community, Debate, Industry, Skate Art, Skateboard

To some skaters out there, filming might seem like a pretty simple task. First, you have to buy a half-decent camera with a fisheye, and then all you really have to do is keep the skater in the frame and make sure the colors aren’t too blown out. Easy, right? Maybe,...