Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Audience Hijacking: How to Prevent Your Online Customers From Being Shoplifted” by Patrick Sullivan via Total Retail

by admin | May 19, 2022 | E-Commerce, Internet, Retail Strategy, Retail Technologies

Ensuring your website visitors have a positive experience is absolutely crucial for turning shoppers into buyers. But increasingly, the online customer journey is disrupted by pop-up ads, browser plug-ins and extensions designed to redirect shoppers away from your...

“Report: 80% of US shoppers use buy now, pay later to avoid credit card debt” by Tatiana Walk-Morris via Retail Dive

by admin | Apr 22, 2022 | E-Commerce, News, Retail Strategy, Retail Technologies

Tero Vesalainen via Getty Images Dive Brief: Following previous reports of increased digital payment adoption, the Experian Global Insights Report found that 62% of respondents said they use mobile wallets, and 63% use traditional forms of payment, the credit...

“Is Free Shipping Dead?” by Tom Ritman via The Robin Report plus link to save big on your shipping expenses

by admin | Apr 17, 2022 | E-Commerce, Resources, Retail Strategy

Everyone knows shipping is costly. Return shipping can be even costlier. In an effort to give consumers what they want, when they want it (aka good consumer service), retailers are running up costs for labor and packaging by shipping one item at a time. This practice...

“What Retailers Need to Understand About the Online Apparel Shopper” by Andrew Custage via Total Retail

by admin | Apr 12, 2022 | E-Commerce, Retail Strategy, Women's Market

Now over two years into the pandemic, the apparel retail category is steadily recovering following declines in 2020. With consumers returning to in-person workplaces, schools and social activities, the need for new clothes has been met with changes to the retail...

“The Undeniable Influence and Purchasing Power of Gen Z – How TikTok dances and streetwear drops are reshaping retailer strategies” by Adrien Nussenbaum via Total Retail

by admin | Apr 11, 2022 | Community, E-Commerce, Resources, Retail Strategy, Retail Technologies, Social Commerce, Social Media, Streetwear

Credit: Getty Images by Franek Strzeszewski When we look back on trends from the 2010s, beyond planking and the Harlem Shake, one of the most pervasive fads was a certain type of thinkpiece: Millennials Are Killing Doorbells by Texting Instead. Millennials Are Killing...

“4 strategies to boost revenue by reimagining customer journeys” by John Nicola via Retail Customer Experience

by admin | Apr 4, 2022 | E-Commerce, Resources, Retail Strategy, Retail Technologies

Photo by istock.com By strengthening the connection between physical and digital shopping, retailers can create more enjoyable customer experiences that drive commerce and increase revenue. Advances in technology have fundamentally changed the way customers interact...