Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Will TikTok Evolve From Social Commerce Enabler to E-Commerce Titan?” by Brian Wassel via Retail Wire

by admin | Jul 31, 2023 | E-Commerce, m-commerce, News, Retail Strategy, Retail Technologies, Social Commerce, Social Media

PHOTO: CANVA TikTok is reportedly preparing to capitalize on its social commerce success with a marketplace that could launch as soon as early August, people familiar with the matter told The Wall Street Journal. The store would focus on selling...

“Harnessing the Power of AI for Retail Merchandising” by Reshma Iyer via Total Retail

by admin | Jun 16, 2023 | Customer Experience, E-Commerce, Merchandising, Retail Strategy, Retail Technologies

Credit: Getty Images by oatawa A retailer’s ability to create a seamless and relevant experience for their customers ultimately can be the difference between gaining loyalty or falling behind competitors. Today’s customers are looking for faster connections to the...

“Will Customers Shop Somewhere Else If Retailers Charge For Returns?” by George Anderson plus 40 Retail Experts Weigh In via Retail Dive

by admin | Jun 1, 2023 | Apparel /Fashion, Customer Loyalty, Customer Service, Debate, E-Commerce, Retail Strategy, Returns

New research suggests that retailers should think twice before charging customers for returning online purchases. Eighty-seven percent of shoppers in a survey of 9,286 adults in the U.S. by PowerReviews said they “would be at least a little likely to stop...

“9 Best Practices for Improving Gift Card Program Performance” by Joe Keenan via Total Retail

by admin | May 9, 2023 | Brick & Mortar, E-Commerce, Gift Cards, m-commerce, News, Omnichannel, Resources

As part of the 2023 US Merchant Gift Card Omnicommerce Evaluation, US Edition, a comprehensive report produced by Total Retail in conjunction with sponsor partner Blackhawk Network, best practices for the three channels (digital/e-commerce, in-store, mobile)...

“How Will Price Increases Impact Consumer Purchase Behavior?” by Greg Carlucci via Total Retail

by admin | Mar 28, 2023 | Consumer Behavior, Customer Loyalty, Data Driven Performance, E-Commerce, News, Predictions, Retail Economy, Retail Strategy, Retail Technologies

Credit: Getty Images by primeimages Over the last year, unprecedented inflation has caused dramatic shifts in consumer purchase behavior. According to Gartner research, 45 percent of consumers were extremely concerned about price increases heading into 2023....

“Why Retailers Must Embrace the ‘Phygital’ Experience” by Lisa Schneider and Ashley McMillin via Total Retail

by admin | Mar 17, 2023 | Brick & Mortar, Customer Loyalty, E-Commerce, Omnichannel, Resources, Retail Economy, Retail Strategy, Retail Technologies

Credit: Getty Images by ipopba The whirlwind of the pandemic and the fluctuating economy over the last few years has left retailers quickly adapting to the new demands of today’s consumers. Now that the dust has settled a bit, retailers continue to look for new ways...