Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Don’t Ignore Email and SMS: Consumers Surely Haven’t” by Greg Zakowicz via Total Retail

by admin | Mar 12, 2023 | Customer Loyalty, Data Driven Performance, E-Commerce, m-commerce, Omnichannel, Retail Strategy, Retail Technologies

Credit: Getty Images Looking for a marketing edge? Of course you are, but little did you know that the elusive edge may be closer than you realize. Omnisend’s recently released yearly email and SMS marketing benchmark report analyzed more than 17 billion...

“More specialty retailers are launching their own marketplaces” by Maria Monteros via Modern Retail

by admin | Mar 6, 2023 | E-Commerce, Internet, Resources, Retail Strategy, Retail Technologies

Ivy Liu Specialty retailers are the latest group to jump on the online marketplace train. Arts and crafts retailer Michaels recently announced the launch of its online marketplace, which would give shoppers access to 750,000 curated new products from...

“Retail in 2023: Back to Basics” by Chelsea Zhang and Rick Zullo via Total Retail

by admin | Feb 2, 2023 | Brick & Mortar, E-Commerce, Industry, Omnichannel, Predictions, Retail Economy, Returns

Credit: Warby Parker Over the last several years we’ve seen a tremendous boon in direct-to-consumer (DTC) and e-commerce strategies for retail. Venture capital flooded into the category leaving incumbent retailers feeling pressured. 2022 started to see a reversal of...

“How Hybrid Models Have Impacted Retail Shopping” by Anat Shakedd via Total Retail

by admin | Jan 26, 2023 | Brick & Mortar, Data Driven Performance, E-Commerce, Omnichannel, Retail Strategy, Retail Technologies

Credit: Getty Images by ipopba Consumer behavior and shopping experiences have arguably changed more in recent years than ever before. Throughout the pandemic, shoppers became more accustomed to online ordering and the inevitable ease that comes with shopping from the...

“A New Threat for Retailers: The Rise of the Synthetic Shopper” by Chris Ryan via Total Retail

by admin | Jan 20, 2023 | E-Commerce, Internet, Retail Crime, Retail Strategy, Retail Technologies

Credit: Getty Images by Brian A. Jackson While the rapid rise of e-commerce has generated additional revenue for many retailers, it’s also brought additional challenges. The increased fraud risk and merchant liability for online transactions create a cautious...

“Instagram to Remove Shopping Tab” by Dani James via Retail Dive

by admin | Jan 13, 2023 | E-Commerce, Industry, m-commerce, News, Resources, Retail Strategy, Retail Technologies, Social Commerce, Social Media

Permission granted by Meta Dive Brief: Changing the way consumers access commerce on its app, Meta-owned Instagram will remove its Shop tab from the homepage navigation bar in February, according to a post on the company’s support site. A Meta spokesperson...