Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“SHOP TALK AT NJ SKATE SHOP IN JERSEY CITY” by via JENKEM MAG

by admin | Mar 8, 2022 | Distinguished Retail Members, Educational Opportunity, Skateboard

We’re back with another episode of Shop Talk! After hearing from some young New Yorkers, and some obvious New York transplants, we figured that if we wanted to continue to hear from the everyday skater we had to leave New York. So we took a trip to the foreign land of...

“Download your free guide, 5 Types of Retail Loyalty Programs That Make Money and Retain Customers” via RetailWire Resources

by admin | Feb 2, 2022 | Educational Opportunity, Resources, Retail Strategy

5 Types of Retail Loyalty Programs: How to Make Money and Retain Customers Download the Free Guide Customer loyalty has never been more important for independent retailers. Throughout the last two years, effective loyalty programs helped many businesses stay in touch...

“The best way to grow skateboard sales, PERIOD” plus link to register for this week’s 2nd Annual Skateboard Education Summit via THE US Skateboard Education Association

by admin | Jan 30, 2022 | Community, Educational Opportunity, Retail Strategy, Skateboard

The 2nd Annual Skateboard Education Summit 1 February, 10 am – 2 pm PST (Livestream) ✨Register Now For Free✨ This free online summit will: Bring together skate shop owners, educators, program operators, industry experts, and researchers to share...

“‘You Can’t Feel A Fact: The Analytical Sales Personality Style’ plus ‘Why Training On the Salesfloor Doesn’t Work (video)'” by Bob Phibbs via The Retail Doctor blog

by admin | Jan 22, 2022 | Educational Opportunity, HR, Resources, Retail Strategy

When I was looking for a lawn spreader, I asked the sales clerk, “Why should I buy this one?” He quickly answered, “Because it makes sense.” At that moment he confirmed my suspicions that he had an Analytical personality style. I’ve previously shared my...

“Content That Converts” (helpful downloadable report) via Total Retail

by admin | Jan 13, 2022 | E-Commerce, Educational Opportunity, Resources, Retail Strategy, Social Commerce, Social Media

How retailers can grow e-commerce sales in a heightened competitive environment Over the past year, retailers have had to evolve their businesses to account for growing consumer demand for e-commerce. And for many consumers, the shift to online shopping is likely to...

“How To Set A New Direction For Retail 2022” by Bob Phibbs (The Retail Doctor)

by admin | Jan 2, 2022 | Educational Opportunity, Resources, Retail Strategy

The start of a New Year is a good time to assess retail trends and where you’ve been and where you want to go. Otherwise, it can be just the same problems, different day. You have to believe there has to be more to running a retail store than a paycheck. Thank your...