Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Martha Presents ‘Surf Shop Stories'” by Martha via PR on Shop Eat Surf

by admin | Dec 14, 2023 | Brick & Mortar, Community, Industry, News, Surf

Billy Meistrell, from Dive N’ Surf, is featured in Martha’s documentary series “Surf Shop Stories.” Courtesy of Martha PRESS RELEASES | Published Dec 13, 2023 In a bid to amplify the heartbeat of retail and celebrate the essence of...

“Is Foiling the Future of Surfing?” by Ben Mondy via The Inertia

by admin | Nov 11, 2023 | Foiling, Industry, Legends, Product Reviews, Surf

Mr. Adam Bennetts making small waves more fun. “Ithink surfing will always have its core place and roots in the art of riding waves,” Adam Bennetts told The Inertia recently, “But foiling will provide the future of surfing to some degree.” Bennetts has...

“20 Million Dollars: Prize money in skateboarding over the last 8 years” by Blair Alley via Transworld Skateboarding

by admin | Oct 25, 2023 | Competitions, Event Planning, Industry, News, Olympics, Skateboard

“$20 million dollars: Rob dove into the data stack to analyze a decade of prize money earnings in skateboarding and how it evolved from women earning just 8% and Japan earning 0% way back in 2015. Following, that, we’ve got highlights from The Boardr Global...

“REI cuts 275 employees in store operations overhaul” by Cara Salpini via Retail Dive

by admin | Oct 18, 2023 | Brick & Mortar, HR, Industry, News, Outdoor, Retail Economy

A brick REI storefront. The outdoor retailer said its operating model is more than a decade old and no longer supports its employees. Daphne Howland/Retail Dive Dive Brief: REI is laying off about 275 people in “lead” roles in stores as it shifts its store...

“Some 300,000 Onewheel electric skateboards recalled after 4 deaths and dozens of reported injuries” by Kenneth Niemeyer via Business Insider

by admin | Oct 3, 2023 | Industry, Insurance, News, Outdoor, Public Health, Reviews

OneWheel. Emily Li About 300,000 Onewheel electric skateboards have been recalled. Future Motion received four reports of deaths involving the Onewheel from 2019 to 2021. The recall includes models that lack a haptic buzz alert to warn riders when something is...

“Quiet Storm, Sun Diego, Katin and Surf Expo Raise Money for Maui Sports Foundation” by Tiffany Montgomery via Shop Eat Surf

by Doug Works | Sep 23, 2023 | BRA Community Partners, Brick & Mortar, Community, Industry, News, Surf, Trade Shows

Quiet Storm owner Bill Dreibelbis, Hi-Tech Surf Sports owner Kim Ball, Sun Diego owner Dave Nash. Photo by SES. In addition to the buying and selling happening on the floor of Surf Expo, there was philanthropy in the mix as well. High volume retailer Quiet Storm has...