Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“3 reasons retailers should adopt BOPIS” by Podium (BRA Supporting Vendor Partner)

by admin | Apr 22, 2021 | Associate Members, Industry, Resources, Retail Strategy

Outside of serious growth for retailers, BOPIS offers incredible benefits to shoppers. Here are three reasons retailers should adopt BOPIS and a free resource to help you get started. In the wake of a global pandemic, amid social distancing guidelines and lower...

“Show me the money!” by Dave Seehafer of Global Wave Ventures (BRA Supporting Vendor Partner)

by admin | Apr 19, 2021 | Associate Members, Industry, Private Label, Resources, Retail Strategy

            While 2020 started out with closures, quarantines and ever-changing regulations, many retailers were disclosing record sales by the end of the year, “best year ever” claims and similar results. ...

“16 THINGS YOU DIDN’T KNOW ABOUT SKATEBOARD BEARINGS” by Christian Senrud plus special bonus Skate Mix via Jenkem Mag

by admin | Apr 17, 2021 | Industry, Resources, Skateboard

Bearings are one piece of gear for us that truly are a difference-maker when it comes to getting enough speed for a trick or for getting from point A to point B. There are so many companies and designs out there, and you may have never even thought about how we got to...

“Snowboard Sales Boom This Season” by Tiffany Montgomery via Shop Eat Surf (Executive Edition)

by admin | Apr 6, 2021 | Industry, News, Snowboard

Please click on the following link to view this Shop Eat Surf News Article:   Snowboard Sales Boom This Season Please note that this article is a Shop Eat Surf Executive Edition article so you will need to sign up and pay for access before viewing. We,...

“12 Female Surf Photographers You Should Be Following Right Now – THESE TALENTED WOMEN OFFER UNIQUE PERSPECTIVES ON LINEUPS AROUND THE WORLD” by Gabriela Aoun via Surfer Mag

by admin | Apr 4, 2021 | Industry, Surf

On a huge day at Waimea Bay in the early 1970s, filmmakers Jack McCoy and Dick Hoole needed an additional photographer to shoot from land as they filmed in the water. They handed Shirley Rogers, a young woman from Ewa Beach barely out of high school, a Century...

“Ten Ways to Keep Your Wakeboarding Fun – A list of easy ways to keep your riding fresh from our friends at Slingshot” by Garrett Cortese via Wakeboarding Mag

by admin | Mar 29, 2021 | Industry, Wake Skate, Wake Surf, Wakeboard

Dylan Miller getting surfy with it and busting his fins loose over the wake. Simple tricks like this can add a ton of fun to your day-to-day riding. -Cortese Wakeboarding is an awesome sport. Over the years it has continued to progress in mind-blowing ways. The fact...