Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“REI cuts 275 employees in store operations overhaul” by Cara Salpini via Retail Dive

by admin | Oct 18, 2023 | Brick & Mortar, HR, Industry, News, Outdoor, Retail Economy

A brick REI storefront. The outdoor retailer said its operating model is more than a decade old and no longer supports its employees. Daphne Howland/Retail Dive Dive Brief: REI is laying off about 275 people in “lead” roles in stores as it shifts its store...

“Some 300,000 Onewheel electric skateboards recalled after 4 deaths and dozens of reported injuries” by Kenneth Niemeyer via Business Insider

by admin | Oct 3, 2023 | Industry, Insurance, News, Outdoor, Public Health, Reviews

OneWheel. Emily Li About 300,000 Onewheel electric skateboards have been recalled. Future Motion received four reports of deaths involving the Onewheel from 2019 to 2021. The recall includes models that lack a haptic buzz alert to warn riders when something is...

“Quiet Storm, Sun Diego, Katin and Surf Expo Raise Money for Maui Sports Foundation” by Tiffany Montgomery via Shop Eat Surf

by Doug Works | Sep 23, 2023 | BRA Community Partners, Brick & Mortar, Community, Industry, News, Surf, Trade Shows

Quiet Storm owner Bill Dreibelbis, Hi-Tech Surf Sports owner Kim Ball, Sun Diego owner Dave Nash. Photo by SES. In addition to the buying and selling happening on the floor of Surf Expo, there was philanthropy in the mix as well. High volume retailer Quiet Storm has...

“Surf Expo Offers Launch Pad for Summer 2024 and Beyond” by Kari Hamanaka via Shop Eat Surf & Surf Expo

by admin | Sep 12, 2023 | Apparel /Fashion, Holiday, Industry, News, Product Reviews, Trade Shows

Top Row (left to right): Rhythm men’s and women’s boardshorts; Former hoodie; Hurley Moore Aloha collaboration; Rusty’s RED collection. Bottom Row (left to right): Roark Bless Up dress; Lotus & Luna Master Healer jewelry; Rip Curl Flashbomb...

“Neil deGrasse Tyson shares his admiration for skateboarding” by Blair Alley via Transworld Skateboarding

by admin | Aug 21, 2023 | Community, Industry, News, Skateboard

Waiting for him to say it’s “Outta this world” Big NdGT fans over here. Have you seen Cosmos?? Anywho, it’s not surprising that a brilliant mind of Neil’s stature is also a big fan of skating. Peep this new clip from the...

“Kelly Slater Could Technically Still Qualify for the Paris 2024 Olympics” by Dashel Pierson via Surfer Mag

by admin | Aug 19, 2023 | Competitions, Industry, Legends, News, Olympics, Surf

11x World Champ may not have qualified via the CT; but there’s another way. So, you’re saying there’s a chance… After finishing the 2023 Championship Tour season with a dismal 23rd place, Kelly Slater, the greatest surfer to ever live, was not...