Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Opinion: Surf Shop Day Highlights Importance of Shops in Surf Culture” by Vipe Desai and Mike Vavak via Shop Eat Surf X Outdoor

by admin | May 10, 2025 | BRA Community Partners, Brick & Mortar, Community, Industry, News, Opinion, Surf

Retailers showing support for the upcoming Surf Shop Day on May 17. Photos courtesy of SIMA. Surf Shop Day came from a casual chat between Mike Vavak, founder of Building The Revolution, and a friend. The two started brainstorming about a surf alternative to...

“HOW WILL TARIFFS AFFECT THE SKATE INDUSTRY?” by Ian Michna via Jenkem Mag

by admin | May 6, 2025 | Brick & Mortar, Industry, News, Retail Economy, Skateboard, Tariffs

There’s been a lot of speculation about the exact effects of the latest tariff (145%) on Chinese goods. And while we’re sure every at-home economist likely has a few valid points, we wanted to hear directly from the people actually making and selling skateboards about...

“Tariffs Threaten the American Dream (The Impact of Tariffs on Small Businesses and Consumers) via National Retail Federation (NRF) Blog

by admin | May 4, 2025 | Brick & Mortar, Governmental Affairs, News, Predictions, Retail Strategy, Shipping, Tariffs

Small businesses, which make up 98% of retailers and support more than 13 million American jobs, are particularly vulnerable. Owning a small business embodies the ideals of freedom and opportunity that are central to the American Dream. However, tariffs jeopardize the...

“Short-Term Retail Fixes for Tariffs” by Warren Shoulberg via The Robin Report

by admin | Apr 30, 2025 | Governmental Affairs, News, Opinion, Retail Economy, Retail Strategy, Tariffs

You really can’t argue with Joe Feldman, an analyst at Telsey Advisory Group: “We are spending a lot of time on something that continues to change and is rapidly changing. It’s not even worth trying.” Ever-changing, ever-chaotic, ever-devastating, the Trump Tariff...

“USA Surfing Should Remain Surfing’s Olympic Representative” by Vipe Desai via The Inertia

by admin | Apr 22, 2025 | Competitions, Debate, Industry, News, Olympics, Opinion, Snowboard, Surf

Caroline Marks certainly made USA Surfing proud. The entity wants to continue to help develop athletes like her. Photo: ISA Editor’s Note: The following opinion was penned by Vipe Desai, SIMA’s executive director, world champion Shaun Tomson, Peter “PT” Townend, USA...

“CARV Expo Shakes Up the Board Sports Industry With a New West Coast Trade Show That Promises to Be More Than a Brand Showcase” PR via Surfer Mag

by Doug Works | Apr 18, 2025 | Community, Industry, News, Resources, Retail Strategy, Skateboard, Snowboard, SUP, Surf, Trade Shows

Image of a vintage copy of The Surfer Quarterly over from when an issue only cost $.75 courtesy of Surfer Mag SAN DIEGO — CARV Expo, taking place June 20–22 at the San Diego Convention Center, will bring together board sports brands, retailers, athletes, media, and...