by admin | May 31, 2024 | Competitions, News, Olympics, Surf
Teahupo’o, Tahiti: surfing’s venue for the Paris 2024 Olympics. Photo: Ryan “Chachi” Craig The Summer Olympics are right around the corner. Here’s a guide to get pumped before the world’s best surfers go for gold at Teahupo’o, Tahiti. Over a...
by admin | May 28, 2024 | Educational Opportunity, Industry, News, Outdoor, Private Label, Resources, Retail Strategy, SUP, Trade Shows, Women's Market
At the OR Winter show last November, Sarah Morton (right), OR senior attendee relations manager, gives a group of buyers a tour of the show floor. Photo by Keith Fearnow. Apply for the All-New Hosted Buyer Program Attention: Outdoor Retailer and Outdoor Design +...
by admin | May 26, 2024 | Apparel /Fashion, Brick & Mortar, Industry, News, Private Label, Resources, Surf
All product photos courtesy of Val Surf, Spyder, Jack’s and Quiet Storm. Huntington Beach Pier background: SES file photo. We talk to the owners of Val Surf, Jack’s, Quiet Storm and Spyder about their extensive private label strategies, which helps them control...
by admin | May 24, 2024 | Brick & Mortar, Direct Mail, News, Omnichannel, Opinion, Shipping
The postal price increases in the near term have proven to be a failure. The USPS modeling predicted that revenue would increase and demand wouldn’t fall. However, the data tells a different story. In 2023, revenue of “marketing mail” decreased by $920 million...
by admin | May 16, 2024 | Competitions, News, Olympics, Surf
The beautiful surfing of Honolua Bloomfield was certainly on display at the recent ISA Event. Photo: Pablo Jimenez//ISA Imagine the world’s best longboarders gliding down the point at Malibu, but instead of Malibu’s typical Sunday afternoon summertime...
by admin | May 12, 2024 | Community, Holiday, Legends, News, Philosophy, Political Action, Surf
Shaka from the North Shore. Why wouldn’t Hawaii claim the gesture? In addition to perfect surf and sunshine, Hawaii’s known for the shaka, the hand gesture that symbolizes positive messages like hello, goodbye, shoots, and aloha. It’s evolved from an intrinsic...