Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.


“Rising Retail Pricing Pressures Mandate an Elevated Emphasis on Cost Reduction Strategies” by Ryan Swiderski via Total Retail

“Rising Retail Pricing Pressures Mandate an Elevated Emphasis on Cost Reduction Strategies” by Ryan Swiderski via Total Retail

by | Aug 14, 2024 | Brick & Mortar, Customer Experience, Customer Loyalty, Data Driven Performance, E-Commerce, Opinion, Retail Economy, Retail Strategy

Credit: Getty Images by vittaya25 Despite recent progress in reducing inflation, prices are still high and consumers remain under pressure. Excess savings accumulated during the pandemic have been depleted for a substantial part of the population and credit card...
“Hubi’s Surf Atlas and Wiilder Adventures & Animals A-Z Book Review” plus OR Summer giveaway by Doug Works (BRA Executive Director)

“Hubi’s Surf Atlas and Wiilder Adventures & Animals A-Z Book Review” plus OR Summer giveaway by Doug Works (BRA Executive Director)

by | Jun 17, 2024 | Book Review, News, Opinion, Product Reviews, Surf, Trade Shows

Last Summer, I started noticing a few Instagram posts from a number of our Retail Members including BRA Distinguished Retail Member Hansen Surf Shop in Encinitas and a number of outdoor adventure shop members about this interesting surf adventure book for kids called...