Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Smart Tariff Navigation: 5 Customer-Focused Tips for Retailers” by Joy Taylor via Total Retail

by admin | May 20, 2025 | Brick & Mortar, Governmental Affairs, News, Predictions, Retail Economy, Retail Strategy, Tariffs

Credit: Getty Images by MoMo Productions Retail is experiencing a spending surge as consumers shop ahead of the looming tariff enactment dates. While this provides a welcome sales boost, retailers need to prepare for potential spending slowdowns that will occur should...

“U.S. China Tariffs: All Fluctuated Up” by Warren Shoulberg via The Robin Report

by admin | May 16, 2025 | Governmental Affairs, News, Predictions, Retail Economy, Retail Strategy, Tariffs

The latest news that China and the U.S. have agreed to a 90-day ceasefire — albeit with tariff rates still substantially higher than before all of this started — has thrown the retail industry into yet another stage of panic as they scramble to see if they...

“Tariffs Threaten the American Dream (The Impact of Tariffs on Small Businesses and Consumers) via National Retail Federation (NRF) Blog

by admin | May 4, 2025 | Brick & Mortar, Governmental Affairs, News, Predictions, Retail Strategy, Shipping, Tariffs

Small businesses, which make up 98% of retailers and support more than 13 million American jobs, are particularly vulnerable. Owning a small business embodies the ideals of freedom and opportunity that are central to the American Dream. However, tariffs jeopardize the...

“How Will the United States Tariffs Affect the Surfing Industry?” by August Howell via Surfer Mag

by admin | Apr 10, 2025 | Governmental Affairs, Industry, News, Opinion, Predictions, Surf

Economic uncertainty plus a revolving door of tariffs means surfers and brands will likely feel a squeeze. Following the news of tariffs announced (then unannounced) by United States President Donald Trump is like reading the world’s worst surf forecast. Impending one...

“There’s No Way This Can Last: Surf and Outdoor Industry on Trump Tariffs” by Tiffany Montgomery and Kate Robinson via Shop Eat Surf X Outdoor

by admin | Apr 4, 2025 | Industry, News, Opinion, Predictions, Retail Economy

Stocks tanked, a major U.S. bank upped its risk of a recession to 60%, and brand executives scrambled Thursday to come up with a plan to respond to the severe tariffs announced Wednesday by the Trump administration.  Paul Naude, the CEO of surf and...

“What Would We Do Without Surf Forecasting?” by Sam George via The Inertia

by admin | Mar 16, 2025 | Community, Competitions, Governmental Affairs, News, Opinion, Predictions, Surf

So how’d ya know it was gonna be like this? in this part of the world? Photo: Marcus Paladino A growing number of mainstream news headlines these days have been heralding what appears to be the current executive branch’s systematic dismantling of myriad federal...