Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Increase profits with these 5 steps!” by Aaron Randall of RICS Software plus extra special savings for BRA DRMs

by admin | Dec 16, 2022 | Data Driven Performance, Point of Sale, Resources, Retail Strategy, Retail Technologies

Covid-19 and its forced retail shutdowns are a memory of the past. However, the lingering effects on our supply chain, consumer behaviors and retail inventories remain front and present as we look at managing business going forward. Recent retail news has been focused...

“‘Tis The Season For Retail Tech To Shine” by Jill Standish via Forbes

by admin | Dec 14, 2022 | Brick & Mortar, Customer Loyalty, E-Commerce, m-commerce, Retail Strategy, Retail Technologies

Holiday season. female in sparkle gold sequin Santa hat with credit card browsing high fashion retail online store and on a smartphone while sitting on divan in the modern living room at Christmas. GETTY Digital technology’s prominence within retail experiences has...

“Live Commerce vs. Reels: How to Build Meaningful Customer Relationships Through Live Video Commerce” by Andrew Chen via Total Retail

by admin | Dec 9, 2022 | m-commerce, Retail Strategy, Retail Technologies, Social Commerce, Social Media

Credit: Getty Images by PixelsEffect While Reels can be a powerful tool to attract new customers, live selling offers retailers a more intimate, longer form setting to engage “I know this is new for all of us,” said Melissa Garcia, a professional on-air stylist, as...

“Gary Friedman: The Poster Child of Retail Radicals” by Robin Lewis via The Robin Report

by admin | Dec 3, 2022 | Awards, E-Commerce, Retail History, Retail Strategy, Retail Technologies

How did I define the CEO of RH, Gary Friedman? As a true radical, and more. Perhaps even an iconoclast. Friedman is unique and complex. A conversation with him can be surreal; he’s a philosopher, an uber-character, energizer bunny, stream-of-conscious rambling...

“Why E-Commerce Needs Brick-and-Mortar Retail” by Lukas Martinelli via Total Retail

by admin | Nov 19, 2022 | Brick & Mortar, Community, Data Driven Performance, E-Commerce, Industry, Internet, Local Search, m-commerce, Omnichannel, Predictions, Resources, Retail Strategy, Retail Technologies, Social Commerce

As e-commerce has exploded in popularity, the question of how brick-and-mortar retailers would fare in the future has been widely debated. The notion of a “retail apocalypse” reached a crescendo during the pandemic as year-over-year e-commerce grew two to five...

“Retailers Are Bringing Digital Precision to Their Physical Stores Via Smart Camera Technology” by Andrew Dallman via Total Retail

by admin | Oct 27, 2022 | Brick & Mortar, Data Driven Performance, Retail Strategy, Retail Technologies

The internet provides retailers endless amounts of precise, real-time information and insights into the shopper’s journey. What are they searching for? What are they clicking on? At what point do they fall out of the sales pipeline? In a brick-and-mortar store,...