Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“How Retailers Have Been Lured Onto the E-Commerce Battlefield” by Michael Provenzano via Total Retail

by admin | Jul 5, 2024 | Brick & Mortar, Customer Experience, Digital Advertising, News, Opinion, Retail Technologies

Credit: Getty Images by Hinterhaus Productions Amazon.com has been successful with many unusual strategies over the years, but one of the company’s most recent wins has been convincing retailers to undervalue their physical assets and focus on trying to compete in the...

“Foot Locker’s new loyalty program lets shoppers redeem points for cash, sneaker access” by Cara Salpini via Retail Dive

by admin | Jun 21, 2024 | Brick & Mortar, Community, Customer Experience, Customer Loyalty, Footwear, News, Retail Strategy, Retail Technologies, Shoe Market

The Sneaker Hub in Foot Locker’s new store concept is a space where shoppers can customize the laces of their new shoes, pick up online orders or sign up for the loyalty program. Courtesy of Foot Locker, Inc. A new mobile app will join the refreshed FLX Rewards...

“Integrating Offers: How Omnichannel Coupons Can Transform Your Retail Strategy” by Jimmy Doheny via Total Retail

by admin | Jun 19, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Customer Experience, Merchandising, Omnichannel, Retail Strategy, Retail Technologies

Credit: Getty Images by sdominick The fusion of digital and physical shopping experiences is a strategic imperative in today’s retail environment. Omnichannel coupon experiences embody this fusion, allowing retailers to seamlessly connect with customers across...

“Revenue and Loyalty: The Power of Personalized Financing Options” by Yaacov Martin via Total Retail

by admin | Jun 9, 2024 | Brick & Mortar, Customer Loyalty, News, Resources, Retail Technologies

In today’s competitive retail landscape, providing a seamless customer experience is no longer enough. Consumers and businesses increasingly seek flexible and personalized financial solutions at the point of sale (POS). Since 2018, POS lending products have...

“Optimizing Special Events and Seasonality in Retail: Embracing High-Resolution Planning” by Greg Arthur via Total Retail

by admin | May 8, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Event Planning, Inventory Management, News, Resources, Retail Strategy, Retail Technologies, Seasonal Products

Mastering inventory for special events and seasonality is a key ongoing challenge for retailers of every kind and size. The ebb and flow of sales during festive seasons, promotions, shopping days, and holidays can pose significant hurdles for inventory management....

“Making AI Really Work for Retail” by Lisa Avvocato via Total Retail

by admin | Apr 26, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Data Driven Performance, E-Commerce, Retail Technologies

Credit: Getty Images by Krongkaew Like every industry, retail is experiencing an artificial intelligence boom — and like other industries that operate with such small profit margins, any competitive edge is not only welcome but necessary to survive. AI offers benefits...