Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Vans’ New Retail Strategy is Filled With Life and Skate Ramps” by Hikmat Mohammed via Footwear News

by admin | Dec 5, 2024 | Brick & Mortar, Customer Experience, Footwear, Industry, News, Shoe Market

The Vans store on Oxford Street. – Tom D Morgan The U.K. is one of the brand’s biggest markets and it’s often an early adopter in the direction that the brand is heading in. Vans is returning back to its skateboarding roots, and that comes with a...

“A deal that would change the future of skateboarding forever” by Cole Nowicki via Simple Magic

by admin | Nov 9, 2024 | Footwear, Industry, News, Opinion, Shoe Market, Skateboard

At the beginning of October, Marc Roca, the CEO of Inversal, a company that “find[s] high-potential distressed e-commerce brands… acquire[s] and perform[s] a cost-cutting turnaround to each distressed brand, and make[s] sure lenders are paid...

“Nike Downsizes Annual ‘Just Do It’ Day This Year” by Shoshy Ciment via Footwear News

by admin | Sep 16, 2024 | Footwear, Industry, News, Retail Economy, Shoe Market

Drake hosting the 2022 Nike Maxim Award Show at JDI Day in Beaverton, Ore. CREDIT: Courtesy of Nike Nike Inc. will not be celebrating its annual “Just Do It” Day, an employee-focused celebration on its Beaverton, Ore. campus, in the same way this year as in years...

“Co-founder of IPATH on Reinvigorating an Established Brand” interview conducted by Maria Contino via Shop Eat Surf

by admin | Aug 20, 2024 | Footwear, Industry, News, Shoe Market, Skateboard

Brian Krauss, co-founder of IPATH. Courtesy of IPATH Maria Contino of Rosenthal & Rosenthal sits down with Brian Krauss, co-founder of IPATH, the iconic skate brand slated to make a major comeback later this year. The two talk about changes in the...

“Industry Veterans Weigh In on Sole Tech’s Legacy” by Tiffany Montgomery via Shop Eat Surf

by admin | Jul 15, 2024 | Community, News, Shoe Market, Snowboard

Clockwise from top left: Sole Tech Founder Pierre André Senizergues; head of marketing Don Brown; Pierre with former longtime Sole Tech exec Yasemin Oktay Hume. Far left photo courtesy of Sole Tech; others, SES file photos. Sole Technology has been an important part...

“Foot Locker’s new loyalty program lets shoppers redeem points for cash, sneaker access” by Cara Salpini via Retail Dive

by admin | Jun 21, 2024 | Brick & Mortar, Community, Customer Experience, Customer Loyalty, Footwear, News, Retail Strategy, Retail Technologies, Shoe Market

The Sneaker Hub in Foot Locker’s new store concept is a space where shoppers can customize the laces of their new shoes, pick up online orders or sign up for the loyalty program. Courtesy of Foot Locker, Inc. A new mobile app will join the refreshed FLX Rewards...