Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“A LOOK AT SOME OF SKATEBOARDING’S GREATEST DISPLAYS OF FILMING” by Justin The Intern via Jenkem Mag

by admin | Oct 6, 2021 | Community, Debate, Industry, Skate Art, Skateboard

To some skaters out there, filming might seem like a pretty simple task. First, you have to buy a half-decent camera with a fisheye, and then all you really have to do is keep the skater in the frame and make sure the colors aren’t too blown out. Easy, right? Maybe,...

“A Rock Star’s Next Act: Making Montana a Skateboarding Oasis” by Jim Robbins via The New York Times

by admin | Oct 1, 2021 | Community, News, Skateboard

Photographs by Todd Heisler  BROWNING, Mont. — This is not the Montana where the wealthy are building ski-in and ski-out mansions or refurbishing a trout stream on a new ranch. Browning is the capital of the Blackfeet Nation, where the rolling, grass-covered...

“A Look Back: Dogtown and Z Boys” (mini documentary about the documentary) by Glen E. Friedman via Thrasher Mag

by admin | Sep 25, 2021 | Community, Industry, Retail History, Skate Art, Skateboard

Dogtown and The Z Boys found an audience outside of the traditional skateboard community. Tony Alva, Peggy Oki, Stacy Peralta and more from the OG Zephyr scene break down why it worked and what was missing. Big Thanks to Glen E Friedman and Vans. Push play to watch...

“SKATEBOARDING IS FASHION – NYFW, The Olympics, Pants, and ZZ Top” by Anthony Pappalardo of Artless Industria®

by admin | Sep 17, 2021 | Community, Debate, Industry, Skateboard

Last week, I attended a panel discussion celebrating the release of Kyle Beachy’s new title The Most Fun Thing: Dispatches from a Skateboard Life at the McNally Jackson Seaport book store in Manhattan. The panelists included Beachy, Jessica Edwards, Noah Johnson,...

“September Surf Expo Health and Safety Guidelines and link to SES Interview with Roy Turner about the Show plus retailer registration, BRA specific events and Surf Expo highlight videos” via the awesome people behind Surf Expo

by admin | Sep 7, 2021 | Educational Opportunity, Industry, Kiteboard, News, Resources, Retail Strategy, Skateboard, SUP, Surf, Trade Shows, Wake Skate, Wake Surf, Wakeboard, Women's Market

Surf Expo is the largest and longest running watersports and beach lifestyle tradeshow in the world. Since 1976, retailers from around the globe have relied on Surf Expo to identify new trends, new brands, and to get business done. Don’t miss your chance to be a part...

“ANCIENT SKATE SPOTS FOR YOUR NEXT SESSION” by Justin The Intern via Jenkem Mag

by admin | Sep 3, 2021 | Educational Opportunity, Skateboard

What if I told you there are some spots that are centuries-old (maybe even millennia-old) that have never seen a truck touch the marble on which they’re built? Stairs that were graced by the feet of Greek gods that have yet to be kickflipped…Today, many of these...