Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Tony Hawk releases limited $500 skateboard with his BLOOD infused into paint… and it SELLS OUT within 20 MINUTES” by Justin Enriquez via DailyMail.com

by admin | Aug 24, 2021 | Industry, News, Skateboard

Blood, sweat, and tears: Tony Hawk released a $500 skateboard deck with his actual blood infused into the paint in collaboration with sponsor Liquid Death Mountain Water He is the greatest skateboarder of all-time and has done it all from being the first to ever land...

“Skateboarding Is In The Olympics; Now PhD Neftalie Williams Is Bringing It To The Ivy League” by Michelle Bruton via Forbes

by admin | Aug 23, 2021 | Competitions, Educational Opportunity, Industry, News, Skateboard

Dr. Neftalie Williams lecturing in his skateboarding course at USC alongside legendary skateboarder … [+]NEFTALIE WILLIAMS There’s no question that as skateboarding has soared into the Olympics this summer in Tokyo, it has reached new heights. But to Dr....

“Selema Masekela Is Right: Action Sports Still Have a Long Way to Go” by Joe Carberry via The Inertia

by admin | Aug 21, 2021 | Competitions, Industry, Skateboard, Snowboard, Social Issues, Surf

Selema Masekela, the voice. Photo: Jeremy Deputat/Red Bull Content Pool Selema Masekela is a generational voice. Not just because he’s articulate. Because he’s put time in. He started answering phones at Transworld as an intern in the nineties. He...

“BRA Book Review – ‘The Tao of Skateboarding: Rolling Through Life: A Skateboard Philosophy, Volume 1’ by A.E. Gold” by BRA Executive Director Doug Works

by admin | Aug 20, 2021 | Book Review, Community, Skateboard

Book description: A modern interpretation of the original Tao Te Ching. The meter has been preserved to its original intent, while the subject matter is about skateboarders and non-skateboarders instead of merchants and farmers. May this bring peace, empathy,...

“WE ASKED A SPORTS GAMBLING EXPERT ABOUT BETTING ON OLYMPIC SKATEBOARDING” by Ian Michna via Jenkem Mag

by admin | Aug 10, 2021 | Competitions, Debate, Olympics, Skateboard, Statistics

No matter how you feel about skating being in the Olympics, there’s no denying that it’s been an exciting time for skateboarding. Competitive skating may be stale, but one factor that has added some spice into the mix is that sportsbooks have opened up betting for...

“WE SNUCK A WRITER INTO TO THE TOKYO OLYMPICS” by Ron Mexico via Jenkem Mag

by admin | Aug 4, 2021 | Competitions, Olympics, Skateboard

Before the world went to shit, we had plans to be in Tokyo for the 2020 Olympics. Flights and Airbnbs were booked, and then, of course, lockdowns hit shortly after and there was no way we were going to get press access with how tight restrictions were across all...