Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Facebook rides into Tokyo Games with new skateboarding campaign” by Kendra Clark via The Drum

by admin | Jul 20, 2021 | Community, Olympics, Skateboard, Social Commerce

Just four days before the official kick-off of the Tokyo Summer Olympics, Facebook has launched a new global ad campaign that showcases stories of how Facebook communities and technologies have helped bring together passionate skateboarders and skateboarding fans from...

“Gui Khury outshines Tony Hawk, lands 1080 to win X Games gold” via ESPN and USA Today

by admin | Jul 19, 2021 | Competitions, News, Skateboard

Push play to view the 1080 degree spinning that earned 12 year old Gui Khury X-Games Gold ESPN Article: Twenty-two years after Tony Hawk became the first skateboarder to land a 900 on a vert ramp at the X Games, Gui Khury made history of his own Friday night on Day 3...

“Digging Deeper Into Skate and Surf Participation Growth” by Tiffany Montgomery via Shop Eat Surf (Executive Edition)

by admin | Jul 6, 2021 | News, Skateboard, Statistics, Surf

Please click on the following link to view this Shop Eat Surf News Article:  Digging Deeper Into Skate and Surf Participation Growth Please note that this article is a Shop Eat Surf Executive Edition article so you will need to sign up and pay for access before...

“Skateboarding as an Olympic sport has even some on Team USA feeling conflicted” by Phil McCausland via NBC News

by admin | Jul 5, 2021 | Competitions, Industry, News, Olympics, Skateboard

Members of the first U.S. Olympic skateboarding team arrive on their boards for a news conference in downtown Los Angeles on June 21, 2021.Richard Vogel / AP “I think as a community, people were attracted to skateboarding because it was not part of something like the...

“HOW ROOKIE SKATEBOARDS SHAPED WOMEN’S SKATEBOARDING” by JESSIE VAN ROECHOUDT & QUELL SKATEBOARDING via Jenkem Mag

by admin | Jul 3, 2021 | Industry, Skateboard, Women's Market

Rookie Skateboards, a downtown Manhattan brand founded by Catharine Lyons and Elska von Hatzfeldt in the mid ’90s, has pioneered so much we see out of skating and streetwear today.While it’s not common to this day, it was even more of an anomaly to have a...

“Blind & Adaptive Skaters Take Over a Skate Park for the Weekend – A group filled with Ambition, Perseverance, and Grit” by Kelly Anne Walborn

by admin | Jun 25, 2021 | Community, Skateboard

Over the weekend of June 19, 2021, a group of 7 blind skaters and 1 adaptive skater joined forces at Modern Skate Park in Royal Oak, Michigan. Dreaming of getting this group together for several years now blind skater Nick Mullins finally made it happen and...