Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.


“LET’S TALK WITH CHRIS NIERATKO ABOUT SKATE SHOP DAY, THE EVOLUTION OF SKATE SHOPS, GIVING BACK TO THE COMMUNITY, THE OLYMPICS AND MORE” by Jordy via Good Day To Skateboards

“LET’S TALK WITH CHRIS NIERATKO ABOUT SKATE SHOP DAY, THE EVOLUTION OF SKATE SHOPS, GIVING BACK TO THE COMMUNITY, THE OLYMPICS AND MORE” by Jordy via Good Day To Skateboards

by | Feb 4, 2021 | Industry, News, Olympics, Retail History, Skateboard, Social Issues

Chris Nieratko has been a big voice in skateboarding for more than twenty-five years. More recently, him and his friends started Skate Shop Day, which will be held on February 19th this year, for its second edition. We had the chance to talk with him to learn...
“All 2020 quarterly Action Watch Reports are now accessible to BRA Distinguished Retail Members” by Doug Works, Executive Director of Board Retailers Association

“All 2020 quarterly Action Watch Reports are now accessible to BRA Distinguished Retail Members” by Doug Works, Executive Director of Board Retailers Association

by | Jan 29, 2021 | Associate Members, Resources, Skateboard, Statistics, Surf

Action Watch (BRA Supporting Vendor Partner) works with specialty retailers, brands and industry partners in the surf and skate industries to share in-depth insights and actionable data on buying patterns so that we can all make better, more informed decisions to...