Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Rolling For Rights Recap | San Diego” photos by Blair Allie and Jaime Owens via Transworld Skateboarding

by admin | Jun 22, 2020 | Industry, News, Skateboard, Social Issues

Wow! First and foremost I want to give a major shout out to everyone involved in making this possible: Tyrone Olson, Shuriken Shannon, Brandon Turner, Alfonso Huey, Zack Dowdy, Khalid Alexander, Xpress it, and the San Diego skateboard community. What a great success!...

“HOW TWO SHOPS ARE WORKING TOGETHER TO MAKE IT THROUGH THE PANDEMIC” by LARRY LANZA via JENKEM MAG

by admin | Jun 2, 2020 | Industry, News, Private Label, Retail History, Retail Strategy, Skateboard

It’s no secret that, prior to the pandemic, one of the greatest things about a skateshop was its fixture as a hub for the community, serving as a place to hang out, talk shit, and ask for a pivot cup or spare bearing or something. But with the shutdowns, shops have to...

“Skateparks Filled With Sand, So What, Shut Up And Skate – Venice and San Clemente skateparks get filled in with sand, here’s why it’s okay” by Jaime Owens via Transworld Skateboarding

by admin | May 1, 2020 | Corona Virus, Industry, News, Skateboard

When videos of the San Clemente and Venice, CA skateparks getting filled with sand went viral last week, many in the skateboarding population and beyond had real negative reactions – the outrage was fast, extreme, and polarizing. There was a lot of online...

“LIBERATING SKATE SPOTS WITH THE KNOB BUSTER” via Jenkem Mag

by admin | Apr 29, 2020 | Industry, News, Resources, Skateboard

Skate stoppers are an unfortunate reality for skaters, but if you live in Southern California, you now have a masked hero who is alleviating these pains by unknobbing spots all across Los Angeles County for skaters to enjoy. The Knob Buster, as he’s known, prefers to...

“What’s Selling at Aqua East?” via Shop Eat Surf (Executive Edition)

by admin | Apr 27, 2020 | Distinguished Retail Members, News, Retail Strategy, Skateboard, Surf

Please click on the following link to view this excellent Shop Eat Surf Article:  What’s Selling at Aqua East? Please note that this article featuring BRA Distinguished Retailer Aqua East Surf Shop is a Shop Eat Surf Executive Edition article so you will need to...

“Brain Floss: Paul Kobriger” via Transworld Skateboarding

by admin | Apr 12, 2020 | Industry, News, Skate Art, Skateboard

April 10, 2020 This one’s amazing and special to us. Paul worked as our Marketing Director for several years and rediscovered his love and talent for illustration while at Transworld. We saw his hobby turn into a full blown artist’s awakening, and he even penned...