Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“What’s Selling at Aqua East?” via Shop Eat Surf (Executive Edition)

by admin | Apr 27, 2020 | Distinguished Retail Members, News, Retail Strategy, Skateboard, Surf

Please click on the following link to view this excellent Shop Eat Surf Article:  What’s Selling at Aqua East? Please note that this article featuring BRA Distinguished Retailer Aqua East Surf Shop is a Shop Eat Surf Executive Edition article so you will need to...

“Brain Floss: Paul Kobriger” via Transworld Skateboarding

by admin | Apr 12, 2020 | Industry, News, Skate Art, Skateboard

April 10, 2020 This one’s amazing and special to us. Paul worked as our Marketing Director for several years and rediscovered his love and talent for illustration while at Transworld. We saw his hobby turn into a full blown artist’s awakening, and he even penned...

“Jeff Grosso R.I.P. 1968-2020” via Transworld Skateboarding

by admin | Apr 1, 2020 | Industry, News, Rest In Peace, Retail History, Skateboard

Today, legendary ’80s vert skater and host of Vans’ ” Loveletters To Skateboarding” Jeff Grosso passed away at his home (1968-2020). We don’t have any details right now, but our deepest condolences go out to his family, close friends, and all his fans around the world...

“Olympics Postponed and Hierarchy Breakdown” by Dave Carnie via Transworld Skateboarding

by admin | Mar 19, 2020 | Competitions, Corona Virus, News, Olympics, Skateboard

Editor’s Note: USA Today just confirmed that the Olympics have been postponed until 2021. This story highlights the cancellations prior to this news and the Hierarchy of the Olympics. On March 13, 2020, the World Skate site provided an update regarding the...

“IS IT SAFE TO SKATE IN THE TIME OF CORONAVIRUS?” via Jenkem Mag

by admin | Mar 18, 2020 | Corona Virus, News, Resources, Skateboard

by CHRISTIAN KERR  Just a few months ago, when the first person died of a mysterious new form of the coronavirus in China, we were still arguing over the pretentious poetics of Verso. But now, with over 173,000 confirmed cases and nearly 7,000 deaths...

“Updated: Store Closures Mount, Independents Get Creative” via Shop Eat Surf

by admin | Mar 16, 2020 | Corona Virus, Industry, News, Retail Strategy, Skateboard, Snowboard, Statistics, SUP, Surf, Wakeboard

Please click on the following link to view this informative Shop Eat Surf Article:  Updated: Store Closures Mount, Independents Get Creative Be sure to visit the Shop Eat Surf website to view valuable Industry News and Resourceful Articles regularly via this...