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“Retailers Are Putting the “Special” Back in Specialty Retail Via Private Label” by Kari Hamanaka via Shop Eat Surf (Executive Edition)

“Retailers Are Putting the “Special” Back in Specialty Retail Via Private Label” by Kari Hamanaka via Shop Eat Surf (Executive Edition)

All product photos courtesy of Val Surf, Spyder, Jack’s and Quiet Storm. Huntington Beach Pier background: SES file photo.

We talk to the owners of Val Surf, Jack’s, Quiet Storm and Spyder about their extensive private label strategies, which helps them control pricing, distribution, turnaround times and more.


Here is the link to the remainder of this helpful and relevant article: Retailers Are Putting the “Special” Back in Specialty Retail Via Private Label (shop-eat-surf.com)


This article is available to SES Executive Edition members. Click here to login or or click here to sign up for an Executive Edition trial for only $1.

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