Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Powerful Snow Storm to Dump Up to 3 Feet of Powder in the Sierra Nevada” by Joe Carberry via The Inertia

by admin | Mar 30, 2025 | Holiday, News, Outdoor, Snowboard

Strap in, ’cause here we go. Photo: Andrew Miller//Mammoth Mountain ollowing a brief respite of high pressure that teased summer in western North America, a powerful winter storm is set to dump up to three feet of snow in the Sierra Nevada over the next...

“Retail’s AI Taskmaster: Technology Turns Associates into Digital Servants” by Bob Phibbs via The Retail Doctor Blog

by admin | Mar 26, 2025 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Customer Experience, Customer Service, HR, m-commerce, Resources, Retail Strategy, Social Media

I shared a story last month about a visit to Saks where associates were too engrossed in their smartphones to look up at shoppers. A friend commented they had the same experience and when they asked the manager, they were told, “Oh, they’re clienteling.” First, I...

“A Snow Sports Federation Is Trying to Seize Control of the U.S. Olympic Surf Team” by Evan Quarnstrom via The Inertia

by admin | Mar 22, 2025 | Community, Competitions, Industry, News, Olympics, Surf

Caroline Marks thinks USA Surfing should still guide surfing’s Olympic future. Photo: ISA A power struggle is brewing behind the scenes of Olympic surfing in the United States. As the United States Olympic and Paralympic Committee (USOPC) opens an application process...

“The 11 Most Frequent Forms of Retail Employee Fraud” by Arick Wierson via The Robin Report

by admin | Mar 20, 2025 | Apparel /Fashion, HR, Industry, News, Retail Crime, Retail Strategy, Retail Technologies

Let’s be honest – when it comes to retail fraud, the online world grabs all the attention – and probably justifiably so. Last year, losses stemming from internet shopping scams and duplicity approached $400 million, according to statistics from the Better Business...

“Tariffs Aren’t Your Problem: The Truth About Retail Pricing” by Bob Phibbs via The Retail Doctor Blog

by admin | Mar 18, 2025 | Brick & Mortar, Clearance Sales / Discounting, Governmental Affairs, News, Opinion, Retail Economy, Retail Strategy, Sales Training

I don’t care what side of politics you are on, the new administration in its first month in office unleashed waves of uncertainty surrounding the continued funding of federal grants, the work of federal employees and tariffs.  With many retailers already...