Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Why Retailers Need AI to Reach the Customer and Outshine the Competition This Holiday Season and Beyond” by Cynthia Sener via Total Retail Report

by admin | Dec 4, 2023 | Artificial Intelligence / CHAT GPT, E-Commerce, News, Retail Strategy, Retail Technologies

Credit: iStock.com by Userba011d64_201 This year,  the U.S. experienced a 14 percent decrease in customer loyalty, falling from 79 percent to 68 percent. With inflation still impacting today’s consumer, businesses must become agile and shift how they reach...

“Store Window Display Design: How To Grab Customer Attention” by Bob Phibbs via The Retail Doctor Blog

by admin | Dec 2, 2023 | Brick & Mortar, Community, Customer Experience, News, Retail Strategy

Just like people quickly decide if they like a stranger by the look of their clothes, when it comes to retail storefronts, first impressions also happen in seconds. The window displays are your brand’s clothes. Those displays’ visual impact on your...

“The AR Revolution in Retail Is (Almost) Here by Arick Wierson via the Robin Report

by admin | Nov 30, 2023 | Customer Experience, E-Commerce, m-commerce, News, Opinion, Resources, Retail Technologies

Augmented Reality (AR) is emerging as a game-changing technology in the retail sector with the promise of revolutionizing the way consumers interact with brands and products. AR technology empowers the user to see his or her real-world environment overlaid with...

“Loyalty is a Strategy, Not a Program” by Kevin Susman via Total Retail

by admin | Nov 26, 2023 | Customer Loyalty, News

Credit: iStock.com by PeopleImages In the commercial innovation workshops I lead around the globe, there are many strategies that clients and customers want to cover. However,  without fail, I always get asked what can be done to improve customer loyalty. ...

“Apparel Retail Prepares for an Uncertain Holiday Season” by Dennis Limmer via Retail Dive

by admin | Nov 23, 2023 | Apparel /Fashion, Brick & Mortar, Holiday, News, Predictions, Retail Economy, Retail Strategy

PHOTO BY PARKER BURCHFIELD ON UNSPLASH In the past year, apparel retailers such as Gap Inc. and Urban Outfitters battled an inventory surplus, forcing them to heavily discount items. This summer, they reported smoother sales, considerably reducing the need for...