Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.
by admin | Nov 19, 2024 | Community, Educational Opportunity, Industry, News, Private Label, Resources, Retail Partners, Retail Strategy, Skateboard, Small Business, SUP, Surf, Trade Shows
Surf Expo Show Director Roy Turner and Bob Hurley of FLORENCE, which is exhibiting at Surf Expo January. File photo by SES. Surf Expo January is just around the corner and the brand lineup is already impressive. Some notable names that are either returning to the show...
by admin | Nov 17, 2024 | Email Marketing, Resources, Retail Strategy, Retail Technologies, Story Telling
Credit Getty Images by D3sign For marketers, no time is more crucial than the holiday season to connect with consumers through personalized offers and messages. This year, personalization is more powerful than ever, with Optimove Insights data showing a 227 percent...
by admin | Nov 15, 2024 | Brick & Mortar, Distinguished Retail Members, Legends, Resources, Retail History, Retail Strategy, Retail Technologies
Push play to listen to this insightful interview of George The begining of Modern Skate and Surf MARKGeorge, could you tell me a little bit about the history of Modern Skate and Surf, you’ve been around since 1979 is that right? GEORGEThat’s correct. I...
by admin | Nov 13, 2024 | Apparel /Fashion, HR, Industry, News, Retail Crime, Retail Strategy, Retail Technologies
Let’s be honest – when it comes to retail fraud, the online world grabs all the attention – and probably justifiably so. Last year, losses stemming from internet shopping scams and duplicity approached $400 million, according to statistics from the Better Business...
by admin | Nov 11, 2024 | Brick & Mortar, E-Commerce, Internet, News, Retail Crime, Retail Technologies
Fraud involving stolen credit cards is now a top concern of consumers, according to a recent survey from Experian. Joe Raedle / Staff via Getty Images Four in five consumers are worried about identity theft or someone stealing their credit card numbers, according to...
by admin | Nov 9, 2024 | Brick & Mortar, Gift Cards, News, Opinion, Retail Economy, Retail Strategy
The 2024 holiday shopping season is almost in full swing, and many consumers plan to skip the traditional gift this year, opting to give away gift cards instead. As tighter budgets, increased credit card payments, and higher prices apply pressure to shopping habits,...
by admin | Nov 7, 2024 | Footwear, Industry, News, Opinion, Shoe Market, Skateboard
At the beginning of October, Marc Roca, the CEO of Inversal, a company that “find[s] high-potential distressed e-commerce brands… acquire[s] and perform[s] a cost-cutting turnaround to each distressed brand, and make[s] sure lenders are paid...
by admin | Nov 3, 2024 | Brick & Mortar, Customer Experience, Opinion, Resources, Retail Strategy, Sales Training
Have you ever walked into a retail store and thought, “Yikes, I hope my shop doesn’t look like this?” We’ve all been there. Store owners sometimes get so caught up in day-to-day operations that they overlook things that are probably less...
by admin | Oct 30, 2024 | Digital Advertising, E-Commerce, Email Marketing, m-commerce, Resources, Retail Strategy, SEO, Social Commerce, Social Media, Story Telling, Website
Let me guess, you’d rather be on your board than thinking up marketing schemes. Want the secret to getting back outside? A solid digital marketing pipeline. With marketing in place, you can rest easy that customers are going to find your store, find their gear,...
by admin | Oct 28, 2024 | Brick & Mortar, Community, Customer Experience, Event Planning, News, Retail Economy, Retail Strategy, Story Telling
Longfellow Books in Portland, Maine, is one of about 15 independent bookstores in the area. It has remained family-owned for almost 25 years, about how long Amazon has been in the bookselling business. Daphne Howland/Retail Dive There may be nothing that Amazon...
