Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.
A point-of-sale system must do more than process transactions. Your retail technology should enable you to collect, organize, and analyze data; maximize relationships with customers and brands; and create efficiencies. If you are in the market for a new POS, make sure...
Outside of serious growth for retailers, BOPIS offers incredible benefits to shoppers. Here are three reasons retailers should adopt BOPIS and a free resource to help you get started. In the wake of a global pandemic, amid social distancing guidelines and lower...
While 2020 started out with closures, quarantines and ever-changing regulations, many retailers were disclosing record sales by the end of the year, “best year ever” claims and similar results. ...
Text is the only marketing channel with a 98% open rate. With that knowledge, how do you build an effective SMS marketing campaign?Covering everything from simple tips and tricks to compliance to building a world-class opt-in flow, this webinar will get you up to...
Board Retailers Association kicked off the first of many relevant and helpful quarterly webinars on a variety of topics in collaboration with BRA Supporting Vendor Partner Management One on March 30, 2021. Fortunately, many board retailers saw demand for products rise...
Want to reach your potential customers in real-time? Want the edge on your competitors? It’s time to think about SMS. This step-by-step guide will walk you through everything you need to know to begin within minutes. Take a look and start reading! Here is the...