Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Motivation Beyond Paying Retail Sales Commission: 3 Ways To Get Employees To Sell” by Bob Phibbs via Retail Doctor Blog

by admin | Aug 12, 2024 | Brick & Mortar, HR, Resources, Retail Strategy, Sales Training

How to motivate retail employees …  It’s a subject retailers routinely ask about. My answer is always the same: You don’t. That might sound strange to hear from a motivational speaker, so let me explain. You can try to motivate a retail employee with...

“Surf Participation Could Get a Boost from Gabriel Medina’s Viral Olympic Moment” by Kate Robertson via Shop Eat Surf

by admin | Aug 4, 2024 | Brick & Mortar, Competitions, News, Olympics

The surf competition at the 2024 Olympics takes place at Teahupo’o, Tahiti, French Polynesia. Photo by Azathoth Pics / Stock.adobe.com. Gabriel Medina’s name hit the mainstream this week, reaching far beyond the surf community during the surf competition at the...

“Retail Team Rewards (Hint: It’s Not Just Money)” by Bob Phibbs via The Retail Doctor Blog

by admin | Jul 30, 2024 | Brick & Mortar, HR, Resources, Retail Strategy

Retail managers must find effective ways to motivate teams and celebrate their successes to maintain high performance and meet sales goals. Only when you can answer an associate’s internal question, “What’s in it for me?” can you move the...

“SVP Spotlight – 4 Strategies to Find the Right Hire plus 40% off job postings for BRA Retail Members” by Doug Works (BRA Executive Director)

by admin | Jul 24, 2024 | Brick & Mortar, HR, Resources, Retail Strategy

Hiring in retail is tricky. As a result, the good people behind Outdoor Industry Jobs are often asked about best practices for getting good candidates, and they wanted me to share the following 4 possible strategies to help find and hire top talent: Brag.  A...

“7 Ways to Upgrade Your Retail Store Without Moving” by Bob Phibbs via The Retail Doctor Blog

by admin | Jul 17, 2024 | Brick & Mortar, Commercial Real Estate, Merchandising, News, Point of Sale, Resources, Retail Strategy, Retail Technologies

I’ve seen a common misconception in my experience with retail transformations, including recent showroom makeovers with an outdoor power equipment store, a window fashions retailer, and a beverage store chain. Retailers often think they need a complete...

“AI in the Aisles: 3 Easy Ways Brick-and-Mortar Retailers Can Increase Profitability Now” by via Total Retail

by admin | Jul 9, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Customer Experience, Industry, News, Retail Technologies

Credit: Getty Images by bluecinema Consumers accustomed to the autonomy of online shopping are often disappointed when they walk into physical stores, only to find that a retailer hasn’t updated its store experience to match new digital-inspired shopping habits....