Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Unplugged: The Real Reason Your Store Associates Can’t Connect With Customers” by Bob Phibbs via The Retail Doctor Blog

by admin | Dec 17, 2024 | Brick & Mortar, Customer Experience, Customer Service, HR, Resources, Sales Training, Staffing

.A silent revolution is taking place. It’s not about the latest technology or the newest product trends. Instead, it’s about something more fundamental: how we interact — or don’t interact — with each other in retail stores.I’ve witnessed the...

“3 Ways Retailers Can Capitalize on Holiday Sales” by Amber Hovious via Total Retail

by admin | Dec 11, 2024 | Brick & Mortar, Customer Experience, Customer Loyalty, Customer Service, Data Driven Performance, Holiday, Omnichannel, Resources, Retail Strategy, Retail Technologies

Credit: Getty Images by zeljkosantrac It’s that time of the year when sales take on new horizons and retailers have the opportunity to capitalize on fresh consumer enthusiasm during the holiday season. The festive period is here, and retailers must prepare and refine...

“Vans’ New Retail Strategy is Filled With Life and Skate Ramps” by Hikmat Mohammed via Footwear News

by admin | Dec 5, 2024 | Brick & Mortar, Customer Experience, Footwear, Industry, News, Shoe Market

The Vans store on Oxford Street. – Tom D Morgan The U.K. is one of the brand’s biggest markets and it’s often an early adopter in the direction that the brand is heading in. Vans is returning back to its skateboarding roots, and that comes with a...

“Why some retail has been resilient against Amazon – It’s about the products — and the people” by Daphne Howland via Retail Dive

by admin | Nov 23, 2024 | Brick & Mortar, Community, Customer Experience, Event Planning, News, Retail Economy, Retail Strategy, Story Telling

Longfellow Books in Portland, Maine, is one of about 15 independent bookstores in the area. It has remained family-owned for almost 25 years, about how long Amazon has been in the bookselling business. Daphne Howland/Retail Dive There may be nothing that Amazon...

“17 Ways Your Store Might Be Driving Customers Away” by Bob Phibbs via The Retail Doctor Blog

by admin | Nov 5, 2024 | Brick & Mortar, Customer Experience, Opinion, Resources, Retail Strategy, Sales Training

Have you ever walked into a retail store and thought, “Yikes, I hope my shop doesn’t look like this?” We’ve all been there. Store owners sometimes get so caught up in day-to-day operations that they overlook things that are probably less...

“Unlocking the Power of Engaged Retail Employees” by Bob Phibbs via The Retail Doctor Blog

by Doug Works | Oct 24, 2024 | Brick & Mortar, Customer Experience, Customer Service, HR, Resources, Sales Training, Staffing

The Importance of Employee Engagement According to Axonify’s 2024 seasonal hiring survey, almost 60 percent of retail managers state that the quality of applicants this year regarding skill set, professionalism, and job-related experience is much lower than...