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“‘We’re no longer a photo-sharing app,’ says head of Instagram” by Tatiana Walk-Morris via Retail Dive

by admin | Jun 27, 2021 | E-Commerce, News, Resources, Social Commerce

Dive Brief: As multiple social media platforms adapt to shifting user habits, Adam Mosseri, head of Instagram, recently announced that the app is pivoting away from being primarily a photo-sharing app. Instead, the platform will enhance its features in four...

“4 Best Practices for Creating a Social Commerce Experience That Converts” by Elise Stieferman via Total Retail

by admin | May 22, 2021 | E-Commerce, Internet, Resources, Retail Strategy, Social Commerce, Social Media

Online shopping received a serious bump in 2020. So did its offshoot, social commerce. In fact, among the strongest trends in the e-commerce industry, making purchases from social platforms seems to be the one to watch due to its projected year-over-year sales bump...